Italian fashion house BLUMARINE presented the Spring Summer 2023 campaign captured by fashion photographer Petra Collins. The stars of the campaign are models Sijia Kang and Yoon Young Bae, styled by Lotta Volkova, with hair by Holli Smith, makeup by Kali Kennedy and nails by Mei Kawajiri. Evocative, alluring, both real and dreamlike, the new Blumarine collection explores the underwater universe. The narrative flows around an atemporal space, taking shape thanks to aquatic and sensual atmospheres in which the vision of the photographer is expressed through an intimate, almost introspective way.
SPRING SUMMER 2023 CAMPAIGNS
It is a story with a gothic and romantic soul, a fairy tale about modern, dark mermaids: they are moving with the waves of their moods, and are fascinating as the ocean’s depths. The imaginary therefore changes its tune and is transformed. The woman is not only sexy and mischievous but also strong, determined, extremly rooted in the present. It is an incisive and liquid, fantastically authentic Blumarine. – from Blumarine