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Jamie Dornan: The New Face of LOEWE’s Global Campaign

From Screen to Style

January 8, 2024
in Ad Campaigns, DESIGN SCENE Magazine, Loewe, Menswear
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Courtesy of Loewe

In a move that has already echoed through the fashion and entertainment industries, LOEWE, the luxury fashion house, has announced Jamie Dornan as its newest Global Brand Ambassador. Dornan, whose name is known for critically acclaimed performances in both film and television, adds this as another one of his prestigious roles.

Dornan’s association with LOEWE is not entirely new. He has already been in several campaigns of the brand, showcasing his versatility and appeal that transcends the screen to the world of high fashion. One of those was the brands Fall Winter 2023 Campaign. This collaboration marks a deeper commitment, with Dornan becoming the face of LOEWE’s global presence.

Courtesy of Loewe

The highlight of this partnership is the much-anticipated SS24 men’s collection campaign. Photographed by David Sims, a name that resonates with creativity and innovation in fashion photography, the campaign promises to be a visual treat. Set to launch on January 12, it is expected to showcase Dornan in a new light, further cementing his status as a style icon.

Tags: ad campaignloewess24
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