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Y-3 and Real Madrid Unite for Exclusive Travel Collection

Y-3 and Real Madrid come together for an exclusive travel collection, merging sport and style in a collaboration that highlights elegance and athletic functionality

March 8, 2024
in Ad Campaigns, adidas, Sportswear, Y-3, Yohji Yamamoto
1
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Y-3 Real Madrid
Y-3 for Real Madrid Travel Collection, photography by Gabriel Moses

Y-3 and Real Madrid have joined forces once again, following their collaboration for the club’s 120th anniversary with a special kit in the 2021/2022 season, to introduce a travel collection that showcases Yohji Yamamoto‘s unique design philosophy. This collaboration merges the worlds of high fashion and elite sport, presenting a seven-piece travel collection that echoes the monochromatic aesthetic synonymous with both Y-3 and Real Madrid.

Y-3 Real Madrid
Courtesy of ©Y-3, photography by Gabriel Moses

The collection stands out for its all-black elegance, embodying the fusion of tailoring and sportswear. It includes a range of pieces designed for both comfort and style, featuring a short sleeve polo, a long sleeve polo, shorts, track pants, a track top, a coach jacket, and a standout faux leather jacket. These items are crafted from soft sporting fabrics, adorned with distinctive collaborative touches like Yohji Yamamoto’s renowned handwritten signature script and the Real Madrid crest, adding a layer of exclusivity to the collection.

Y-3 Real Madrid
Courtesy of ©Y-3, photography by Gabriel Moses

To celebrate the launch, a captivating campaign has been shot by pioneering London-based photographer Gabriel Moses. The campaign spotlights a mix of Real Madrid legends and current stars, including Naomie Feller, Jude Bellingham, David Alaba, Misa Rodríguez, and the iconic Zinedine Zidane, bridging the club’s illustrious past with its dynamic present.

Sportswear
Courtesy of ©Y-3, photography by Gabriel Moses

The Y-3 for Real Madrid Travel Collection is set for release on March 8th and will be available globally. Fans can find the collection on the Adidas website, and in the brand’s physical stores, at Real Madrid Official Stores, on the club’s official online shop, and through a selection of retail partners, offering fans around the world the opportunity to own a piece of this unique collaboration between two giants in their respective fields.

Tags: ad campaignssportswear
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Comments 1

  1. babylasagna says:
    1 year ago

    obessed with this collection! good fit for Y-3

dscene

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