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END. and adidas Reimagine Classics with “Laundromat” Collection

October 18, 2024
in adidas, Sneakers
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© adidas

END. and adidas continue their creative collaboration with the launch of the “Laundromat” capsule, a three-piece collection that delivers a witty twist on everyday laundry mishaps. Inspired by the accidental dyeing effects caused by tossing a bright sock into a white wash, the collection reimagines three adidas classics—the Gazelle, SL-72, and Prototype TRX.

SNEAKERS

The SL-72 symbolizes the clean slate before any dyeing chaos, arriving in multiple shades of white with spacer mesh detailing on the tongues. Its minimalist palette emphasizes texture over color, creating a subtle, understated elegance.

The Gazelle, on the other hand, takes a bolder approach by mixing white and pink suede on its uppers. This design reflects the effect of red and white socks washed together, bringing a playful charm to the beloved silhouette with its soft gradient hues.

end. adidas
© adidas

Making its debut to the public through this collection, the Prototype TRX rounds off the trio. This model mirrors the concept of the Gazelle but swaps pink for green, with gradient shades that evoke the same “sock-in-the-wash” effect, giving the sneaker a fresh, vibrant aesthetic.

Each sneaker comes with co-branded details—”END.” stamped on one heel and adidas’ Trefoil logo on the other—adding a signature touch to these exclusive designs. The collection captures both brands’ love for storytelling through fashion, making it more than just footwear.

The “Laundromat” capsule officially launches on October 25th and will be available online at endclothing.com and in END.’s stores across London, Manchester, Newcastle, Glasgow, and Milan.

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Tags: end.sneaker releases
Katarina Doric

Katarina Doric

The COO and Features Director of DSCENE Publishing, Katarina Doric oversees editorial direction across all DSCENE platforms. With a background in architecture, her work connects fashion, art, and design through a critical lens. She is the author of the Doric Order column, where she examines the politics of aesthetics, womanhood, and culture, and leads DSCENE’s international cultural projects.

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