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Levi’s x UNDERCOVER Celebrate 35 Years of Innovation

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January 14, 2025
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Levi’s x UNDERCOVER Celebrate 35 Years of Innovation

Flea stars in a campaign celebrating rebellious design and creative freedom.

January 14, 2025
in Capsule Collections, Menswear
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Courtesy of Undercover

Levi’s x UNDERCOVER come together once again to celebrate the Japanese label’s 35th anniversary with a striking new collection. Launching January 18th, the collaboration blends Levi’s iconic craftsmanship with UNDERCOVER’s boundary-pushing aesthetic, resulting in a lineup that redefines modern fashion.

Red Hot Chili Peppers bassist Flea lends his unique energy to the collection’s campaign, photographed at his Malibu home by his daughter, Clara Balzary. With his signature blend of creativity and rebellious spirit, Flea perfectly embodies the essence of this collaboration.

Levi’s x UNDERCOVER
Courtesy of Undercover

This nine-piece collection reinvents Levi’s classics with UNDERCOVER’s signature edge. The Pinnacle Type II Trucker Jackets, available in indigo selvedge denim and black corduroy, feature detachable zippers on the sleeves, collar, and side seams, allowing wearers to customize their look. Drawing inspiration from UNDERCOVER’s 1998 “Exchange” collection, these jackets merge practicality with avant-garde design.

The Type I Trucker Jacket makes a bold statement in black-and-white denim, with zigzag embroidery on the sleeves and hem, reflecting UNDERCOVER’s early 2000s archives. The Type III Trucker Jacket offers a fresh interpretation of the yin-yang concept, with dual chest embroidery and intricate graphics on the back that symbolize balance and interconnectedness.

Levi’s x UNDERCOVER
Courtesy of Undercover

Paired with the jackets are two distinct denim styles: the classic 501 Jean with subtle zigzag side seams and a co-branded patch, and the Baggy Jean featuring a looser fit and bold graphic details. The collection also includes graphic T-shirts in short- and long-sleeve variations, showcasing a mix of printed and embroidered designs that echo the line’s overarching themes.

The Levi’s x UNDERCOVER collection is available globally starting January 18th at Levi.com, the Levi’s App, select Levi’s stores, undercoverism.com, and UNDERCOVER stores. This partnership celebrates 35 years of UNDERCOVER’s groundbreaking legacy while pushing the envelope of contemporary design.

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Tags: collaborationslevisUndercover
Katarina Doric

Katarina Doric

The COO and Features Director of DSCENE Publishing, Katarina Doric oversees editorial direction across all DSCENE platforms. With a background in architecture, her work connects fashion, art, and design through a critical lens. She is the author of the Doric Order column, where she examines the politics of aesthetics, womanhood, and culture, and leads DSCENE’s international cultural projects.

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