Nike and the T90 jersey headline a new collaboration with Anne Imhof, introduced after the sold-out DOOM: House of Hope takeover at New York’s Park Avenue Armory. The German artist reimagines the cult design through the raw, post-grunge energy of the performance, translating the theatrical power of DOOM into pieces created for stage and everyday use.
The inspiration comes directly from DOOM: House of Hope, which explored themes of duality, desire, and love between rival groups. The jerseys reflect the visual codes of the production, linking back to the original costumes designed by artist and longtime Imhof collaborator Eliza Douglas.
The collaboration introduces two jerseys that represent opposing forces. Punk-pop artist LIA LIA leads the “House of Tigers,” wearing a black-and-blue kit with a sharp athletic cut. Berlin rapper ATK44 represents the “House of Wolves,” fronting a red-toned design that features a wolf head across the long sleeve. Each piece carries the DOOM crest on the chest, serving as a unifying emblem, while the back keeps a consistent detail with “IMHOF 25” stamped in bold type.
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LIA LIA and ATK44 step back into their roles as house leaders, bridging the line between costume and style. Their presence links the collection directly to the live energy of DOOM, creating continuity between the stage and the street. The project presents the jersey not only as athletic gear but also as an artifact tied to a cultural moment.
Nike and Imhof will introduce the jerseys to the public on September 13. To mark the release, the brand has organized a live “Battle of the Bands” at Kühlhaus Berlin, with performances by LIA LIA and ATK44. The event situates the launch within a collective atmosphere, extending the competitive and performative themes of DOOM. Guests will witness the collaboration unfold through sound, performance, and design.
