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Louis Vuitton Reveals New Wardrobe for Real Madrid Teams

The fashion house introduces updated tailoring and travel essentials for the club's teams.

October 13, 2026
in Ad Campaigns, Louis Vuitton, Menswear, Womenswear
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Louis Vuitton x Real Madrid
Courtesy of Louis Vuitton

Louis Vuitton introduces new formalwear and travel clothing for Real Madrid, entering the second year of its partnership with the Spanish football club. The collection serves the men’s and women’s football teams and the men’s basketball team, introducing updated garments and accessories for players and club representatives. As Real Madrid begins its 2026-2027 UEFA Champions League campaign, the French fashion house continues developing a wardrobe that reflects its approach to tailoring, material selection, and personalized design.

SPORT

Louis Vuitton’s menswear studio, under the direction of Creative Director Pharrell Williams, developed the collection with references to the Louis Vuitton Trunk line, which debuted in February 2026. The new offering updates existing formal and travel looks through additional garments, revised colors, and exclusive details. Leather accessories also reference the 130th anniversary of the Louis Vuitton Monogram through the Mon Monogram personalization line.

Louis Vuitton x Real Madrid
Courtesy of Louis Vuitton
Courtesy of Louis Vuitton

The Formal Travel selection introduces a reversible nylon jacket that offers two different appearances. One side features an all-over Monogram print, while the exterior incorporates a contrasting embossed leather signature on the pocket and an embroidered Real Madrid crest at the front. An internal label carries both Louis Vuitton and Real Madrid signatures, identifying the jacket as part of the exclusive partnership.

A new navy blue sweater continues the collection’s focus on discreet branding. The design features a contrasting leather Vuitton signature across the chest, while an embroidered Real Madrid crest appears on the back. The collection also introduces a beige polo shirt, replacing the previous navy version. Its details include an embossed leather LV signature at the hem, an embroidered club crest on the front, and a personalized interior label featuring both partners.

Louis Vuitton x Real Madrid
Courtesy of Louis Vuitton

Accessories complete the Formal Travel wardrobe. A reversible belt combines leather with Louis Vuitton’s signature Monogram canvas, featuring the LV Dimension & Frog design. The collection also includes a streamlined navy blue cap with tonal embroidery displaying the house’s signature.

The Formal Wear selection retains the tailored suit from the previous collection, introducing a new blue shirt with subtle white stripes and the beige polo as additional styling options. Louis Vuitton also adds a cashmere coat from its permanent collection, featuring a removable Monogram scarf that attaches to the collar with a button.

Courtesy of Louis Vuitton

The coat incorporates several details exclusive to the Real Madrid partnership. A contrasting embossed leather LV signature appears at the pocket, accompanied by an embroidered club crest at the front. Monogram details continue inside the garment, alongside a personalized label carrying both signatures and the initials of each player.

Louis Vuitton developed these formal and travel wardrobes exclusively for Real Madrid players and representatives. The collection will not be available for public purchase, although customers can explore selected Louis Vuitton designs that inspired the garments and access the Mon Monogram personalization service through the house’s boutiques and official website.

Courtesy of Louis Vuitton

The partnership connects Louis Vuitton with a club founded in 1902 and recognized for its extensive record in international football. It also continues the house’s involvement in major sporting events, including the Paris 2024 Olympic and Paralympic Games, the FIFA World Cup 2026, and the Formula 1 World Championship.
Through these relationships, Louis Vuitton creates specialized Trophy Trunks for major sporting awards. Its second collection for Real Madrid extends that work into clothing, bringing tailored garments, travel essentials, and personalized accessories to the club’s football and basketball teams.

View Gallery 22 images
Tags: Louis Vuittonmenswearreal madridsportWomenswear
Jana Kostic

Jana Kostic

Jana Kostic is an Editor at DSCENE Publishing, holding a Master’s degree in Electrical and Computer Engineering from Belgrade. Contributing across DSCENE, MMSCENE, and BeautySCENE, she covers daily news and editorial features.

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