New York-based unisex fashion label TELFAR has unveiled its much-anticipated new collections, STRETCH DENIM and INFINITY. After three years in development, the innovative lines feature versatile separates defined by intricate criss-cross detailing and striking graphic prints. True to TELFAR’s inclusive ethos, the collections include a range of denim designed to accommodate every body type comfortably, showcasing the brand’s ongoing commitment to accessibility.
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The collections took so long to create, the brand humorously notes, they had no choice but to name one of them INFINITY. The elaborate process involved substantial growth for TELFAR, including establishing their own atelier to produce the garments, building a TV studio to showcase them, and opening their very own store at 408 Broadway in New York to sell them.
INFINITY reimagines the fundamental form of the T-shirt, employing continuous ribbons of jersey rib and sweatshirt fabric that wrap the body in repeating infinity symbols. These pieces frame the head, shoulders, and chest, incorporating thoughtful cut-outs and openings at unexpected places like stomach, arms, legs, and even pockets. Graphics inspired by New York’s iconic Canal Street tourist stands further enhance this unconventional appeal, twisting unpredictably across garments.
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A key aspect of the INFINITY collection is its modularity. Ribbed halters and tank tops can be worn forwards, backwards, or even inverted, allowing for personalized styling. The color palette emphasizes versatile gradients from black to drab to white, amplifying the collection’s adaptable nature. Perhaps the most playful design, however, is the tank-skirt, essentially a tank top reimagined to be worn upside down as a skirt, pushing the boundaries of fashion conventions and personal comfort.
Complementing INFINITY is TELFAR’s STRETCH DENIM collection, celebrating denim’s enduring versatility with unisex skinny jeans designed to fit effortlessly on any body. The denim offerings align with INFINITY’s casual aesthetic, highlighting a simplicity and ease that has long characterized the brand. TELFAR confidently describes their skinny jean as “eternal,” suggesting its appeal will remain constant as an essential addition to any contemporary wardrobe.
The first drop of INFINITY and STRETCH DENIM is now exclusively available at TELFAR’s physical storefront at 408 Broadway, as well as online. Customers can expect monthly releases of additional product categories indefinitely, reflecting the spirit of this ambitious collection. In a playful twist, TELFAR also introduces an intriguing promotional “glitch”: shoppers who visit the store, try on pieces, and look undeniably amazing might find themselves leaving with their chosen items completely free, a fittingly unexpected move from a brand known for rewriting fashion’s rules.
i love telfar’s denim!