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ROSÉ Debuts Exclusive PUMA Speedcat Collection

Rosé unveils her PUMA Speedcat ROSIE collection, fusing ballet-inspired details and bold styling in tribute to her new album rosie.

July 14, 2025
in BLACKPINK, Puma, Sneakers
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ROSÉ x PUMA, Courtesy of Puma

ROSÉ has teamed up with PUMA for a new capsule that puts her artistic vision in motion. Tied to the release of her latest album rosie, the collection introduces two reinterpretations of the Speedcat silhouette, the Speedcat Premium and Speedcat Ballet SD, marking a more personal turn in her ongoing collaboration with the brand.

SNEAKERS

The ROSIE collection blends performance-driven design with a quiet elegance that speaks to Rosé’s dual love for music and movement. At the softer end of the spectrum is the Speedcat Ballet SD, offered in off-white and black. The off-white pair stands out for its ballet-inspired laces that wrap the ankle in ribbons, while a pink PUMA logo embroidery on the toe adds a subtle pop of color. A black elastic strap reinforces the structure, giving the pair a modern streetwear edge. Its all-black counterpart trades delicacy for edge, bringing a more grounded and versatile option to the lineup.

ROSÉ x PUMA, Courtesy of Puma

The Speedcat Premium, meanwhile, makes a bolder statement. Rendered in black faux leather, it features exaggerated white laces that run from heel to toe, tied into a bow at the top, a functional yet sculptural detail. White topstitching traces the contours of the upper, lending the shoe a tailored finish. Branding is kept minimal, with the words “Rosie” and “PUMA” embossed on the tongue and a cream stripe punctuating the sole for contrast.

What unites both silhouettes is a set of custom insoles bearing the name “Rosie” enclosed in a slim, rectangular frame. It’s a quiet signature that links the shoes directly back to the artist’s evolving identity, one that balances softness with power, performance with poise.

ROSÉ x PUMA, Courtesy of Puma

Although pricing and global release dates remain unconfirmed, the ROSIE x PUMA Speedcat collection has already begun to generate excitement online. With its mix of athletic cues and stylized detail, the release positions Rosé as more than a muse, she’s stepping into the designer’s role, shaping footwear that moves to her rhythm.

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Tags: Rosésneaker releases
Katarina Doric

Katarina Doric

DSCENE Magazine's Features Director

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