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Italian Stories: Tod’s Fall Winter 2025.26 Campaign

Italian Stories: Tod’s Fall Winter 2025.26 Campaign

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Italian Stories: Tod’s Fall Winter 2025.26 Campaign

The campaign filters Italian living through soft detail and structure, introducing new accessories and outerwear across sunlit spaces.

July 15, 2025
in Ad Campaigns, Fall Winter 2025.26 Menswear, Fall Winter 2025.26 Womenswear, Tod's
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Italian Stories: Tod’s Fall Winter 2025.26 Campaign
Courtesy of Tod’s

Tod’s introduces its Fall Winter 2025.26 campaign with a focus on quiet scenes and precise composition. The latest chapter of its Italian Stories series unfolds at Villa Colucci in Apulia, Southern Italy, where moments around the pool, in the garden, and indoors reflect a lived-in elegance. The images show sunlight through arches, food on the table, and people in motion, each detail part of a wider portrait of Italian life.

American photographer and director Theo Wenner shot the campaign, with creative direction by Kevin Tekinel and Charles Levai. Together, they built a rhythm of stillness and presence, using natural light and low-key settings. The campaign invites a slower pace, one built on texture, movement, and spatial awareness. In this atmosphere, Tod’s collection takes on a clear function: to support and define, without excess.

 

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A post shared by Tod’s (@tods)

Matteo Tamburini continues to shape the brand’s direction as creative director. With this campaign, he places focus on form and material, grounding the collection in high-level artisanal construction. Shoes, bags, and outerwear appear with sharp precision, engineered for ease but built with care.

Tod’s introduces the W.G. ankle boot and Gommino loafer once again, reinforcing their place in the collection. These models carry the codes Tod’s has refined over time, from the soft structure of the upper to the pebble sole and the balance of classic and functional.

Italian Stories: Tod’s Fall Winter 2025.26 Campaign
Courtesy of Tod’s

The Di Folio Bag enters the lineup as a direct evolution of the Di Bag. Its new format presents tailored edges and softened leather, with proportions adjusted for clarity. The piece holds its own in interior and exterior shots, paired with both relaxed and tailored looks. The T Timeless Bag returns as well, now reworked in new leather and seasonal tones. It acts less as a centerpiece and more as an integrated object.

The Pashmy Bomber stands out as one of the most tactile garments in the collection. Tod’s crafts it from its proprietary Pashmy suede, giving the jacket a smooth, lightweight feel. The surface suggests softness without looking precious. Cut with a direct silhouette, the bomber works as a functional layer with elevated finish.

Courtesy of Tod’s

The collection sits inside scenes that feel lived and unforced. Clothes and accessories operate within their setting rather than outside it. Each image plays a role in showing how Tod’s constructs its version of modern Italian life: quiet, exact, and present.

Tags: ad campaignscollectionsFW25mensweartod'sWomenswear
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