• Latest
  • Trending
Adidas Originals Teams Up With Young Creatives For Its New Superstar Campaign

Adidas Originals Teams Up With Young Creatives For Its New Superstar Campaign

September 19, 2017
Put a Little Love in Your Heart: VALENTINE’s DAY GIFT GUIDE

Put a Little Love in Your Heart: VALENTINE’s DAY GIFT GUIDE

February 3, 2023
Jenna Ortega

Jenna Ortega is the the Face of Adidas Sportswear

February 3, 2023
Legendary Fashion Designer PACO RABANNE Passed Away

Legendary Fashion Designer PACO RABANNE Passed Away

February 3, 2023
Felice Nova Noordhoff & her Family Pose for MASSIMO DUTTI

Felice Nova Noordhoff & her Family Pose for MASSIMO DUTTI

February 3, 2023
DANNY REINKE

Grieved Serenity: DANNY REINKE Autumn Winter 2023 Collection

February 3, 2023
Kendall Jenner for JIMMY CHOO Spring 2023 Collection

Kendall Jenner for JIMMY CHOO Spring 2023 Collection

February 3, 2023
Discover MARC JACOBS Fall 2023 Ready To Wear Collection

Discover MARC JACOBS Fall 2023 Ready To Wear Collection

February 3, 2023
GIORGIO ARMANI

Discover GIORGIO ARMANI Spring Summer 2023 Collection

February 3, 2023
ZARA

Sasha Pivovarova Models ZARA Pre-Spring 2023 Collection

February 3, 2023
Tory Burch

The Power Of Women: Tory Burch Spring Summer 2023 Collection

February 3, 2023
Dr. SAMUEL ROSS Talks for DSCENE “Fever Dreams” Art Issue

Dr. SAMUEL ROSS Talks for DSCENE “Fever Dreams” Art Issue

February 2, 2023
Heaven by Marc Jacobs Collaborates With Kiko Kostadinov

Heaven by Marc Jacobs Collaborates With Kiko Kostadinov

February 2, 2023
DSCENE
  • FASHION
    • Ad Campaigns
      • Fall Winter 2022.23 Campaigns
      • Spring Summer 2022 Campaigns
    • Collections
      • Fall Winter 2022.23 Womenswear
      • Fall Winter 2022.23 Menswear
      • Pre-Fall 2022
      • Spring Summer 2022 Womenswear
      • Spring Summer 2022 Menswear
      • Resort 2022
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Lookbooks
    • Backstage
    • Street Style
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIAL
  • EXCLUSIVE
    • Interviews
  • TRAVEL
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • DIRECTORY
    • Agencies
      • Creative Talent Agencies
      • Modelling Agencies
    • Brands
    • Photographers
    • Fashion Stylists
    • Hair Stylists
    • Makeup Artists
    • Female Models
    • Male Models
  • SHOP
No Result
View All Result
DSCENE
  • FASHION
    • Ad Campaigns
      • Fall Winter 2022.23 Campaigns
      • Spring Summer 2022 Campaigns
    • Collections
      • Fall Winter 2022.23 Womenswear
      • Fall Winter 2022.23 Menswear
      • Pre-Fall 2022
      • Spring Summer 2022 Womenswear
      • Spring Summer 2022 Menswear
      • Resort 2022
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Lookbooks
    • Backstage
    • Street Style
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIAL
  • EXCLUSIVE
    • Interviews
  • TRAVEL
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • DIRECTORY
    • Agencies
      • Creative Talent Agencies
      • Modelling Agencies
    • Brands
    • Photographers
    • Fashion Stylists
    • Hair Stylists
    • Makeup Artists
    • Female Models
    • Male Models
  • SHOP
No Result
View All Result
DSCENE
No Result
View All Result
SSENSE GLOBAL

Adidas Originals Teams Up With Young Creatives For Its New Superstar Campaign

September 19, 2017
in adidas
0
Share on FacebookShare on Twitter

SSENSE GLOBAL

adidas Originals have teamed up with a generation of young creative people for the adidas Originals Superstar Fall Winter 2017 campaign. Named Generation Superstar: The Icons of Tomorrow, the campaign is captured by photographer Nadine Ijewere, and features an inspirational talents such as body positivity activist Barbie Ferreira, climate activist Xuihtezcatl Martinez, skateboarder Rachelle Vinberg, as well as the musical talents Khalif Diouf and Kiran Gandhi.

From the day it was released, the Superstar has always been a shoe that represents being true to yourself; to keep pushing for what you believe in, no matter what. To capture the timeless spirit of Superstar, we have teamed up with a generation of young people who are changing the world, using their creativity to motivate a better tomorrow. – from adidas

Read the interviews with talents after the jump:

Arvida Bystrom:

What motivates you to make a better tomorrow?
Something simple but vital as hope.

How do you define your generation?
I feel my generation is being open for the unknown and eager for change.

What does it mean to be a “superstar”?
i would love to encourage teenagers to be the superstars of their own bedrooms, of their own minds. to not try to compete with others but be happy for positive change around them whoever brings it and find ways to respect and nourish their own inner being and the ones around them.

Barbie Ferreira:

What motivates you to make a better tomorrow?
Seeing such forward thinking young people who are socially conscious and aware of their surroundings who are not afraid to speak their mind.

How do you define your generation?
Our generation is a collective of young diverse minds who are ultra aware of what society has been telling us is “normal”. We are raw, unapologetic and motived to make a better tomorrow.

What does it mean to be a “superstar”?
Being you and uplifting others to rise above constructs.

Kiran Ghandi:

What motivates you to make a better tomorrow?
Knowing how the music and words of others has so often in the past inspired me to access my fullest potential, and therefore wanting to use my music and words to do the same for others.

How do you define your generation?
My generation values experiences over money, and contributing value over claiming it.

What does it mean to be a “superstar”?
To constantly be giving such that you are always wanted and welcomed wherever you go.

Le1f:

What motivates you to make a better tomorrow?
The trash values and behaviors of people today.

How do you define your generation?
One that doesn’t care to be defined.

What does it mean to be a “superstar”?
It’s the opposite of being timid.

Rachelle Vinberg:

What motivates you to make a better tomorrow?
There’s always going to be the possibly of something better, because we all have the ability to improve ourselves and the societies we are part of, so why not try? Why settle for less when more is achievable? I would say my biggest motivation for a brighter future is the fact that I can do something that helps create it- free will and action. We all have it.

How do you define your generation?
We truly are the generation of the collective consciousness. Not only are we connected through social media, but  people are now being brought up to carry a real and strong sense of open-mindedness, which enables us to really understand each other on an incredible level.

What does it mean to be a “superstar”?
It’s carrying a sense of responsibility and guardianship for this generation’s coming of age. It’s offering a place for young people to turn to, to admire, and to live life alongside with.

What’s the meaning/significance behind your slogan tee-shirt?
As soon as I began opening myself up to the hectic forces of the universe, and really trusting it rather than fearing it, my life completely shifted. Too many people try to control every aspect of their lives, and as humans, this is completely natural, but it’s simply not possible. If you aren’t afraid of the unknown, and carry a bit of vulnerability with you, opportunities, potential friendships, and many other great things will be more likely to find their way to you. I trust the universe, its flow, and we shouldn’t fight it.

Xiuhetzcatl:

What motivates you to make a better tomorrow?
I’m motivated to to make a difference by the best things in life, from the music, to the people, to the food to this planet so we never have to question whether our children will be able to experience the same amazing things we have.

How do you define your generation?
I think that our generation is defined by our potential to leave our mark on history by pushing us towards a just, sustainable and peaceful future that we can get the world to unite and believe in.

What does it mean to be a “superstar”?
Being a superstar means being brave enough to fight for something bigger than yourself, and inspiring others to do the same.

Tags: sneakers

Related Posts

Jenna Ortega
Ad Campaigns

Jenna Ortega is the the Face of Adidas Sportswear

February 3, 2023
Thom Browne Wins the Case Against Adidas
adidas

Thom Browne Wins the Case Against Adidas

January 13, 2023
adidas Sues Thom Browne Over Three-Stripe Trademark
adidas

adidas Sues Thom Browne Over Three-Stripe Trademark

January 4, 2023
BALENCIAGA ADIDAS
adidas

Adidas Pauses Releases of Balenciaga Collaboration

December 23, 2022
SSENSE GLOBAL

DSCENE

DSCENE is curated as a daily art, design, fashion & lifestyle destination. DSCENE is non-for-profit fashion and culture basis organization which aims at further development of research on DSCENE values, as well as on providing educational services. Home of magazine editions DSCENE and MMSCENE – find out more in our about section.

Subscribe Our Newsletter

© 2023 DSCENE Publishing. All rights reserved.

No Result
View All Result
  • FASHION
    • Ad Campaigns
      • Fall Winter 2022.23 Campaigns
      • Spring Summer 2022 Campaigns
    • Collections
      • Fall Winter 2022.23 Womenswear
      • Fall Winter 2022.23 Menswear
      • Pre-Fall 2022
      • Spring Summer 2022 Womenswear
      • Spring Summer 2022 Menswear
      • Resort 2022
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Lookbooks
    • Backstage
    • Street Style
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIAL
  • EXCLUSIVE
    • Interviews
  • TRAVEL
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • DIRECTORY
    • Agencies
      • Creative Talent Agencies
      • Modelling Agencies
    • Brands
    • Photographers
    • Fashion Stylists
    • Hair Stylists
    • Makeup Artists
    • Female Models
    • Male Models
  • SHOP
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.