Andreea Diaconu, Anna Ewers & Imaan Hammam Model H&M SS18 Collection

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H&M SS18

Fashion brand H&M enlists supermodels Andreea Diaconu, Anna Ewers, and Imaan Hammam to star in their Spring Summer 2018 advertising campaign captured in Buenos Aires.

Related: Winona Ryder & Elizabeth Olsen Star in H&M Film

For Spring 2018 at H&M, fun, feminine and floral-printed pieces take on voluminous shapes for statement-making modern women all around the world. Wardrobe heroes such as flowing dresses, wide-leg trousers, jeans and sophisticated blouses are updated with embroidery, asymmetric hems and cascading ruffles. Black and white dominate with pops of red and light blue.

Discover more images + behind the scenes interview with H&M‘s Spring 2018 film stars Winona Ryder and Elizabeth Olsen below:


H&M SS18

H&M SS18

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H&M SS18

H&M SS18

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H&M SS18

H&M SS18

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H&M SS18

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