Tennis player Serena Williams stars in Stuart Weitzman‘s 2020 campaign captured by fashion photographer Ethan James Green. In charge of styling was Gabriella Karefa-Johnson, with beauty from hair stylist Angela Meadows, and makeup artist Natasha Gross.
Now, more than ever, is a moment to focus on hope and moving forward, I want women of every generation to be inspired to do so, one step at a time. – Serena Williams
“Serena exemplifies this sentiment first as a mother, and also as someone who has demonstrated resilience and courage to overcome obstacles throughout her career. Inspired by this, the campaign features her on a platform, standing tall in silhouettes designed to lift you up. Coupled with the confident energy Serena emanates, the campaign reinforces the notion that women possess the innate strength to be symbols of hope for their communities — a message that is especially relevant right now.” – from Stuart Weitzman
I’ve been wearing [Stuart Weitzman shoes] for probably over a decade now and they’re a real staple in my closet. Most of all… it’s SW and it has my initials. – Serena Williams