Vanessa Kirby, Alexa Chung and Celeste Team Up for GUCCI

*The Crowne star Vanessa Kirby posing for Gucci Photo ©Angelo Pennetta courtesy of GUCCI*

Gucci just launched a new digital campaign celebrating some of it’s iconic accessory designs – the GG Marmont soft leather matelassé bag, the Jackie dating back to 1961, an updated archive design of the Gucci Horsebit 1955 and Dionysus Bag style first launched in 2015.

celeste gucci — Singer and Songwriter Celeste for GUCCI – Photo ©Angelo Pennetta courtesy of GUCCI (22)

Gucci Dionysus Bag, a style first presented at the Women’s Fall-Winter 2015 fashion show, which harmonises old and new House details and is distinguished by a striking double tiger-head closure, a reference to the Greek god Dionysus, who according to myth is said to have crossed the river Tigris on a tiger sent to him by Zeus.

Gucci’s Creative Director Alessandro Michele and his team called singer and songwriter Celeste, actress Vanessa Kirby, and TV presented and fashion designer Alexa Chung to help them shine a new light on these iconic accessory pieces for the house.

“All three have their own idiosyncratic style and have been pictured wearing Gucci Epilogue collection and a selection of pieces from the House’s Beloved Lines accessories by photographer Angelo Pennetta in a London park last December. The spirit of the images celebrates the freedom to roam, to think, to reconnect. And the quietly poetic and Romantic ideal of enjoying the winter in the park,” shares Gucci team.

GG Marmont Bag — *GG Marmont soft leather matelassé bag, detailed with the same 70s inspired Double G in hardware already seen on belts in Alessandro Michele’s first show for the House*

Gucci the Jackie update — *Gucci the Jackie 1961, the updated version of the famous hobo model that was first presented by Gucci in the ‘60*

*The Gucci Horsebit 1955, an interpretation of an archive piece, now viewed through a new lens, complete with the famous equestrian-inspired detail of a double ring and bar*

This elegant Gucci Winter in the park was captured in London by photographer Angelo Pennetta with art direction from Christopher Simmonds. “Alessandro Michele imagined stepping into this winter world where leaves are scattered on the ground and mist rises from a lake. It could be on the occasion of a solitary walk, a relaxing break or just a visit to a favourite place of contemplation,” adds Gucci.

Discover more of the Gucci Winter In The Park digital campaign in our gallery: