Dior’s new campaign is an ode to joy. Fashion photographer Brigitte Niedermair captured Dior’s Fall 2021 collection by Maria Grazia Chiuri, brimming with Pop energy. Revealed in ultra-colorful images, the campaign is reflecting a new self-affirmation.
the campaign features pieces in acid brights that combine plays of transparency and silvery effects. A reinterpretation of an emblematic House code, the Mizza leopard print punctuates numerous looks as well as the iconic Lady D-Lite and Dior Book Tote bags, while the Dior Caro now appears in a leather version with an intense black finish. These irresistible creations contrast with vivid hues – in yellow, green or pink – that illuminate the shots, symbolizing reinvented vitality.