Fashion brand Anna October recently unveiled its Spring Summer 2024 Collection. Anna, the creative force behind the brand, has an annual tradition of reflecting on the highlights of her summers. This year, she chose to bask in every moment, celebrating each day to its fullest.
SPRING SUMMER 2024 COLLECTIONS
Anna’s adventures began in the scenic surroundings of Hydra, Greece, accompanied by her close friends Nadia, Julie, and Yelena. Their stay in a historical mansion by the beach was marked by sun-soaked days and profound evening conversations. A particular moment stood out when Yelena graced a dinner in a striking red dress, leaving an indelible imprint on Anna’s creative psyche. This inspiration led Anna to venture into designing with the color red, resulting in a standout scarlet dress named “Yelena” in the collection. The serene landscapes of Greece, with its vast horizons and misty islands, provided the ideal backdrop for artistic clarity.
The journey continued to Ibiza, a destination Anna revisited after a decade. The island’s vibrant energy was palpable as she danced, swam, and cooked with her friends. This celebratory spirit transitioned to Antibes, where mornings were spent exploring markets and evenings were dedicated to leisurely seaside strolls. Interspersed with these activities were museum visits, which often served as a prelude to her sketching sessions.
The culmination of her travels was Kyiv, where her team eagerly awaited her with the initial samples of the collection. Anna, accompanied by Sonya and Nadia, took time to visit her Pleasure Garden in the Kyiv region. A day spent exploring neighboring gardens and discussing life led to an impromptu decision to sleep outdoors. This intimate moment under the starry sky, amidst a flower meadow, became a cherished memory of her summer.
Anna’s newfound passion for photography found its expression in this collection. She chose Kyiv’s National Botanical Garden as the backdrop for the lookbook, capturing the essence of her designs on a balmy September afternoon. The collection is a heartfelt homage to the unforgettable moments, places, and people that graced her summer.
Discover every look from the Anna October Spring Summer 2024 collection in the gallery below:
some lovely dresses here