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Burberry Launches Burberry Classics: Part 2

Reimagining Core Wardrobe Essentials with Burberry’s Iconic Style

July 24, 2024
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Courtesy of Burberry

Burberry has unveiled the latest installment of Burberry Classics, a sophisticated curation of wardrobe essentials reimagined with the brand’s distinctive flair. This new collection expands on iconic British rainwear and introduces signature bags that proudly display Burberry’s house codes. With a deep-rooted commitment to heritage and innovation,  the brand continues to redefine timeless fashion staples for the modern wardrobe.

 

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The collection boasts heritage-inspired trench coats, car coats, and Harrington jackets, expertly crafted from luxurious cotton gabardine or wool and cashmere blends, ensuring both warmth and elegance. In addition, Burberry has introduced nylon parkas, capes, and reversible down-filled styles, emphasizing the functionality required for outdoor wear. Each piece reflects Burberry’s dedication to combining practicality with high fashion.

Courtesy of Burberry

A highlight of this collection is the reimagined Burberry Check, presented in bias-cut designs in hues of sand, lichen, and snug. This iconic pattern is innovatively integrated into various fabrications, such as intarsia-knitted wool mohair blend sweaters and Peg bags. It also appears woven on Terrace sneakers, Snip bags, and Trench totes, as well as printed on coordinated silk shirts, shorts, and trousers, showcasing the versatility and timeless appeal of the Burberry Check.

Courtesy of Burberry

The Equestrian Knight Design, another hallmark of Burberry, features prominently across the collection. This emblem is debossed on puffer coats, embroidered on cotton piqué polo shirts, and applied tonally on lightweight nylon jackets, cotton jersey hoodies, T-shirts, and jogging pants. These intricate details add a touch of luxury and a nod to Burberry’s storied heritage in each garment.

Courtesy of Burberry

The campaign, photographed and filmed by Davit Giorgadze, features models Giselle Norman, Kai-Isaiah Jamal, and Lennon Gallagher. Set against the backdrop of London, the campaign captures the essence of the city’s dynamic and eclectic spirit, perfectly aligning with Burberry’s innovative and classic aesthetics. The choice of models reflects the brand’s inclusive and contemporary vision, celebrating diversity and individuality.

By combining traditional craftsmanship with contemporary design elements, Burberry Classics: Part 2 stands as an example to the brand’s enduring influence in the fashion industry.

View the collection in the Gallery below:

View Gallery 11 images
Tags: ad campaignscollectionsFashionFashion News
Anastasija Pavic

Anastasija Pavic

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