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VIVETTA SS25: Curtains, Cats, and Crystal-Covered Dreams

Vivetta’s SS25 collection plays with dualities, turning intimate moments and household objects into playful fashion

September 23, 2024
in Milano Fashion Week, Spring Summer 2025 Womenswear
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Courtesy of VIVETTA- VIVETTA SS25: Curtains, Cats, and Crystal-Covered Dreams
In VIVETTA SS25 collection, the setting of a quiet home becomes the foundation for an exploration of the relationship between the internal and external worlds. A woman’s gaze, fixed on a stranger beyond delicate curtains, serves as the key image that Vivetta uses to blur these boundaries. The collection reinterprets the intimacy of home furnishings and décor into wearable art, with soft, delicate details like chiffon and lace evoking the comfort and transparency of loungewear. The pastel palette adds to this ethereal atmosphere, allowing the garments to feel light and airy, almost as though they exist in a dreamlike state. This careful balance between the private and public, the delicate and bold, reflects Vivetta’s signature approach to blending femininity with subtle whimsy.

 

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A key feature of the collection is the subtle integration of lingerie-inspired details. Through delicate layering, touches of ruching, bows, and embroidered collars emerge, hinting at femininity while maintaining an edge. Silhouettes are both body-skimming and voluminous, reflecting Vivetta’s fascination with the contrast between the feminine and masculine.

VIVETTA SS25
Courtesy of VIVETTA

Vivetta’s signature surrealism is present throughout the collection, with imagery of fluttering curtains reimagined into the garments themselves. The most striking example of this artistic deconstruction appears on the back of a trench coat, where intricate embroidery creates openings in the fabric, mimicking the architectural voids of a house façade. The surrealist influence adds a dreamlike quality to the collection, bridging the boundary between reality and imagination.

VIVETTA SS25
Crystal-Covered Dreams

Jewelry in the SS25 collection brings Vivetta’s whimsical touch to life. Drawing on ‘80s influences, pieces like the Lady Diana-inspired choker and upside-down pendant earrings playfully reinterpret classic designs. Stud earrings merge unexpected hybrid forms, adding a playful, avant-garde edge to the collection. This season’s jewelry reflects Vivetta’s ability to blend elegance with her distinctive, offbeat charm.

VIVETTA SS25
Crystal-Covered Dreams

Vivetta’s ongoing collaboration with Rosantica and its founder, Michela Panero, takes center stage this season. Handbags, crafted with traditional artisan techniques, are standout pieces, with one particular house-shaped bag adorned with 2,500 colored crystals stealing the show. With intricate details like miniature windows and blossoming flowers, the bag encapsulates Vivetta’s playful yet refined aesthetic, and even features her signature trio of cats.

VIVETTA SS25
Crystal-Covered Dreams

For the first time, Vivetta also introduces her Vivetta Kids collection, in collaboration with high-end childrenswear specialists Nanán. The mini-me line translates Vivetta’s playful, whimsical style into clothing for the youngest fashionistas. It captures the magic of the brand while bringing a sweet and graceful touch to children’s fashion, marking a new chapter in Vivetta’s enchanting world of design.

View the collection in the Gallery:

View Gallery 34 images
Tags: collectionsFashionMFWWomenswear
Anastasija Pavic

Anastasija Pavic

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Comments 2

  1. Giovanna Boston says:
    9 months ago

    vivetta is the vibe!

  2. Joanne22 says:
    9 months ago

    This really stands out for me from all of the collections in milano! Vivetta is having fans for a reason 💙💙💙💙💙💙

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