This summer, Donovan Mitchell continues his signature sneaker line with the release of the adidas DON Issue 7 in a new “Preloved Violet” colorway. Known for bringing aggressive energy and speed to the court, Mitchell once again channels that mindset through design choices that serve both performance and visual presence. adidas pairs bold color with practical updates to deliver a basketball shoe that looks fast and moves even faster.
SNEAKERS
The new DON Issue 7 arrives in a layered palette that starts with a gradient from black to violet and ends in a warm beige toe. This smooth transition in color marks a shift from the louder graphic treatments of past editions, opting instead for a more concentrated palette with purposeful contrast. The black heel and violet midsection hold the eye, while the lighter forefoot adds dimension to the entire silhouette.
Adidas calls this shade “Preloved Violet,” a hue that pushes the sneaker into late-summer territory while keeping it grounded enough for daily rotation. The combination works on the court but also translates well for players who wear their performance gear beyond game time.
The upper features a soft textile base that keeps weight low while ensuring breathability during play. This core material supports a layer of neoprene bootie construction underneath, delivering a snug fit that adapts to quick directional changes. adidas builds in reinforced black overlays for structure and durability, keeping the shoe stable without sacrificing comfort.
Along the sides, a molded shank cuts through the midfoot to stabilize the foot during acceleration and landing. Its design echoes Mitchell’s playing style, quick, explosive, and grounded. The black finish of the shank blends with the upper but adds texture and functional depth.
Underfoot, adidas equips the DON Issue 7 with Lightstrike Pro, a cushioning system designed to support high-impact landings and explosive first steps. The foam runs the full length of the shoe, allowing for responsive transitions from heel to toe.
The outsole carries a two-tone rubber setup that adds both traction and aesthetic detail. With contrast colors and a tread pattern designed for grip, the base of the shoe supports lateral movement and control on hard surfaces. This attention to the outsole matches Mitchell’s sharp, stop-and-go footwork and benefits players who rely on quick cuts and agility.
The adidas DON Issue 7 “Preloved Violet” will launch in Summer 2025 with a suggested retail price of $120 USD. adidas has confirmed the release will be available through its official channels, with broader availability expected in select retail stores shortly after.
With the DON Issue 7, adidas continues to build on Donovan Mitchell’s reputation as a player who delivers intensity and control in equal measure. Every feature of the sneaker, from its gradient color and textile upper to its midfoot structure and responsive sole, supports a style of play built on speed, discipline, and edge.
Name: adidas DON Issue 7 “Preloved Violet”
Colorway: Core Black/Preloved Violet-Warm Vanilla
Style Code: JR9503
MSRP: $120 USD
Release Date: Summer 2025
Where to Buy: adidas
