
Frankies Bikinis and Bella Hadid return with part two of their collaboration, combining nostalgia with Western-inspired style. Following the first drop last month, which introduced the duo’s shared love of rustic aesthetics and hometown memories, this latest release expands on that world with even more country-tinged pieces. Designer Francesca Aiello, founder of Frankies Bikinis and lifelong friend of Hadid, brings a personal touch to every piece, drawing on the duo’s Malibu upbringing and deep creative bond.
SWIMWEAR
Part two builds on the cowboy-inspired narrative with new swim and apparel options that stay true to the line’s playful, ranch-ready energy. The standout “Lasso” print, a cream and black striped pattern, features across bikini sets, sporty bras, and relaxed shorts, offering a coordinated look that combines comfort with statement-making style. Meanwhile, the “Summer Denim” print introduces a trompe-l’œil twist, mimicking traditional indigo denim with white-stitched details printed directly onto bikini tops and bottoms, adding a touch of rugged charm to the beachwear lineup.



On the ready-to-wear front, the collection leans into romantic Western silhouettes. The “Western” dress, with its milkmaid-inspired cut and red ribbon trim, evokes a soft prairie-daydream aesthetic, while the “Prairie Dress” in the brand’s “Rodeo Gingham” print captures a classic frontier feel in brown and white checks. Each piece offers a versatile take on Western dressing, equally suited for a countryside escape or a summer city stroll.

In a statement accompanying the release, Aiello reflected on the collaboration’s emotional roots. “Working with Bella on this has been a dream come true,” she said. “There’s something truly special about creating alongside someone who inspires you, not just as a creative force but as a person. Bella is all that and more.”

With this second drop, the Frankies Bikinis x Bella Hadid collection continues to carve out its own lane, offering not just another celebrity collaboration, but an expression of friendship. The full second release is now available exclusively on the Frankies Bikinis website, with the third and final part of the collaboration set to launch in June 2025.
