Louis Vuitton marked the end of the 2025 Formula 1 season with a moment that blended sport and style in a way only the Maison can. On the starting grid of the Abu Dhabi Grand Prix, all 24 Louis Vuitton Formula 1 Trophy Trunks were gathered and arranged in a striking V shape, a nod to both Victory and Vuitton. For the first time, each trunk, created for every Grand Prix of the season, stood side by side, telling the story of a year defined by speed, precision, and artistry.
The trunks themselves are a work of passion and expertise, crafted by Louis Vuitton’s artisans in Asnières. Each one was built to protect and display the trophy awarded to the winner of its race, starting with the FORMULA 1 LOUIS VUITTON AUSTRALIAN GRAND PRIX 2025 and ending with the FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX 2025, which took pride of place at the point of the V. The display wasn’t just a showcase of beautiful objects; it was a celebration of the journey, the drama, and the dedication that defined this Formula 1 season.
Louis Vuitton’s partnership with Formula 1 began in January 2025, and this display at Yas Marina Circuit was a statement of intent. The trunks on the grid served as a reminder that the pursuit of excellence is something shared by both the world’s best drivers and the Maison’s own artisans. The skills honed in the Asnières workshops, where every detail matters and every gesture is precise, mirror the focus and commitment found in the garages of Formula 1. Both worlds are built on tradition, innovation, and the relentless pursuit of perfection.
The final race delivered its own story. Max Verstappen, racing for Red Bull, took the win in Abu Dhabi and received his trophy in its Louis Vuitton trunk. The trunk was a true part of the ceremony, present during the national anthem, lined up with its siblings on the grid, and lifted onto the podium for the world to see. Louis Vuitton even introduced new signage at the circuit, designed to capture the energy and velocity of Formula 1, and to reflect the performance-driven spirit that both brands share.
This was not just the end of a race, but the closing chapter of a season that saw Lando Norris crowned as the 2025 FIA Formula One World Drivers’ Champion. The atmosphere was electric, filled with the sense of accomplishment and artistry that comes from months of hard work and fierce competition. Louis Vuitton’s presence at the event added a layer of elegance and tradition, reminding everyone that victory is about more than just speed; it’s about legacy, craft, and emotion.
Louis Vuitton’s history with sport runs deep. Since 1983, when the Maison first partnered with the America’s Cup, it has created trunks for some of the most prestigious trophies in the world, from the FIFA World Cup to the NBA, the Ballon d’Or, and the Monaco Grand Prix. Each trunk is a symbol of achievement and a testament to the Maison’s dedication to craftsmanship. They are not just containers, but storytellers, carrying the hopes and dreams of athletes and teams around the globe.
Founded in 1854, Louis Vuitton has always stood for innovation, elegance, and a commitment to quality. The Trophy Trunks are a modern expression of that heritage, combining traditional techniques with contemporary design. They are reminders that travel, whether across continents or around a racetrack, is about more than just movement; it’s about style, ambition, and the pursuit of something greater.
Formula 1 remains the ultimate stage for speed, strategy, and spectacle. The partnership with Louis Vuitton in 2025 has brought a fresh sense of artistry and ceremony to the sport, uniting two icons in their quest for excellence. As the sun set on the Yas Marina Circuit, the 24 Trophy Trunks stood as silent witnesses to a season of unforgettable moments. They captured the spirit of competition and the beauty of craftsmanship, proving once again that victory travels in Vuitton.
