• Latest
Lululemon Launches Campaign for Its Train Collection

Lululemon Launches Campaign for Its Train Collection

December 31, 2025
DORIC ORDER: Romance and Performance

DORIC ORDER: Romance and Performance

February 13, 2026
Day 2 of New York Fashion Week FW26 Street Style

Day 2 of New York Fashion Week FW26 Street Style

February 13, 2026
CUCCULELLI SHAHEEN

Cucculelli Shaheen Collection Twenty-Two: Electric Cosmos

February 13, 2026
Michael Imperioli Stars in the Chateau AMIRI SS26 Campaign

Michael Imperioli Stars in the Chateau AMIRI SS26 Campaign

February 13, 2026
Christian Siriano

Christian Siriano Fall Winter 2026 Collection Takes Surreal Turn

February 13, 2026
Rene Caovilla Unveils “Riding the Light” for the Year of the Horse

Rene Caovilla Unveils “Riding the Light” for the Year of the Horse

February 13, 2026
PAMELLA ROLAND

Pamella Roland Fall Winter 2026: Antarctic Dreams at the New York Public Library

February 13, 2026
Wildlife Adventures

Unforgettable Wildlife Adventures for Luxury Travelers

February 13, 2026
Alejandra Alonso Rojas Reshapes Existing Patterns for FW26

Alejandra Alonso Rojas Reshapes Existing Patterns for FW26

February 13, 2026
A Former Toronto Factory Becomes a Layered Living Space

A Former Toronto Factory Becomes a Layered Living Space

February 13, 2026
Zankov Introduces “Think of Me More and More” Fall Winter 2026

Zankov Introduces “Think of Me More and More” Fall Winter 2026

February 13, 2026
Public School Returns to NYFW With Fall Winter 2026

Public School Returns to NYFW With Fall Winter 2026

February 13, 2026
DSCENE
  • LATEST
  • FASHION
    • Ad Campaigns
    • Collections
      • Fall Winter 2026.27 Womenswear
      • Fall Winter 2026.27 Menswear
      • Pre-Fall 2026
      • Spring Summer 2026 Womenswear
      • Spring Summer 2026 Menswear
      • Fall Winter 2025.26 Womenswear
      • Fall Winter 2025.26 Menswear
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Jewelry
    • Lookbooks
    • Street Style
    • Backstage
    • Directory
      • Agencies
        • Creative Talent Agencies
        • Modelling Agencies
      • Brands
      • Photographers
      • Fashion Stylists
      • Hair Stylists
      • Makeup Artists
      • Female Models
      • Male Models
  • SNEAKERS
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIALS
  • EXCLUSIVE
    • Interviews
    • Exclusive
  • TRAVEL
    • Hotels
    • Restaurants
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • SHOP
    • ABOUT
No Result
View All Result
DSCENE
  • LATEST
  • FASHION
    • Ad Campaigns
    • Collections
      • Fall Winter 2026.27 Womenswear
      • Fall Winter 2026.27 Menswear
      • Pre-Fall 2026
      • Spring Summer 2026 Womenswear
      • Spring Summer 2026 Menswear
      • Fall Winter 2025.26 Womenswear
      • Fall Winter 2025.26 Menswear
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Jewelry
    • Lookbooks
    • Street Style
    • Backstage
    • Directory
      • Agencies
        • Creative Talent Agencies
        • Modelling Agencies
      • Brands
      • Photographers
      • Fashion Stylists
      • Hair Stylists
      • Makeup Artists
      • Female Models
      • Male Models
  • SNEAKERS
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIALS
  • EXCLUSIVE
    • Interviews
    • Exclusive
  • TRAVEL
    • Hotels
    • Restaurants
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • SHOP
    • ABOUT
No Result
View All Result
DSCENE
No Result
View All Result

Lululemon Launches Campaign for Its Train Collection

The Train collection launches with a campaign centered on gym wear, layered fits, and cold-season tones.

December 31, 2025
in Ad Campaigns, Fall Winter 2025 Campaigns, Menswear, Sportswear, Womenswear
0
Share on FacebookShare on Twitter
Lululemon Train Collection
Courtesy of Lululemon

Lululemon introduces its newest Train collection with a campaign that centers on cold-weather colorways, familiar silhouettes, and performance built for gym routines. The release places brand classics into a winter register, shifting the palette toward muted greens, browns, and greys.

Courtesy of Lululemon

Lewis Hamilton leads the visuals, joined by runner and wellness influencer Kayla Jeter. Both appear within their own training environments, reinforcing the idea of clothing tested through real routines. The imagery shows the collection in action, framed by heavy weights and structured training sessions that underline the performance intent behind each piece.

Lululemon Train Collection
Courtesy of Lululemon
Courtesy of Lululemon

The collection moves through a tight edit of essentials. Leggings, breakaway pants, jackets, and sports bras arrive in cool tones that suit the season and reinforce the idea of a unified training wardrobe. Each piece fits within Lululemon’s established system of gym wear, designed to work together. The Train line positions the brand as a single destination for workouts this season, covering layers, base pieces, and outer options through one cohesive offering.

Lululemon Train Collection
Courtesy of Lululemon
Courtesy of Lululemon

Several long-standing staples return with updates in color and proportion. The Define jacket appears in earthy shades that shift the familiar silhouette into winter territory. Close-fitting leggings, tanks, and jackets create a clean base for training sessions, staying sharp and controlled through movement. These fitted pieces sit alongside a looser, oversized set that introduces airflow and flexibility.

Courtesy of Lululemon

A cropped bomber-style jacket adds a graphic edge, with “Lululemon” printed along the sleeves. The piece brings a direct, logo-forward moment into the lineup while staying aligned with the collection’s muted palette. It pairs with nylon track pants finished with side buttons, a detail that recalls sportswear from the 1990s.

Lululemon Train Collection
Courtesy of Lululemon

The campaign keeps attention on physical work. The clothes move through lifts, repetitions, and controlled exertion, showing how the silhouettes hold shape and purpose during demanding workouts. The Train collection is available now through the Lululemon website and select retailers.

Tags: ad campaignscollectionsFW25lululemonmenswearsportswearWomenswear
Jana Kostic

Jana Kostic

Jana Kostic is an Editor at DSCENE Publishing, holding a Master’s degree in Electrical and Computer Engineering from Belgrade. Contributing across DSCENE, MMSCENE, and BeautySCENE, she covers daily news and editorial features.

Related Posts

Day 2 of New York Fashion Week FW26 Street Style
Fall Winter 2026.27 Womenswear

Day 2 of New York Fashion Week FW26 Street Style

February 13, 2026
CUCCULELLI SHAHEEN
Cucculelli Shaheen

Cucculelli Shaheen Collection Twenty-Two: Electric Cosmos

February 13, 2026
Michael Imperioli Stars in the Chateau AMIRI SS26 Campaign
Ad Campaigns

Michael Imperioli Stars in the Chateau AMIRI SS26 Campaign

February 13, 2026
Christian Siriano
Christian Siriano

Christian Siriano Fall Winter 2026 Collection Takes Surreal Turn

February 13, 2026

dscene

Subscribe To Our Newsletter

DSCENE

DSCENE is curated as a daily art, design, fashion & lifestyle destination. DSCENE is non-for-profit fashion and culture basis organization which aims at further development of research on DSCENE values, as well as on providing educational services. Home of magazine editions DSCENE and MMSCENE – Click for more about DSCENE and for our Terms of Service.

Subscribe Our Newsletter

© 2024 DSCENE Publishing. All rights reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • LATEST
  • FASHION
    • Ad Campaigns
    • Collections
      • Fall Winter 2026.27 Womenswear
      • Fall Winter 2026.27 Menswear
      • Pre-Fall 2026
      • Spring Summer 2026 Womenswear
      • Spring Summer 2026 Menswear
      • Fall Winter 2025.26 Womenswear
      • Fall Winter 2025.26 Menswear
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Jewelry
    • Lookbooks
    • Street Style
    • Backstage
    • Directory
      • Agencies
      • Brands
      • Photographers
      • Fashion Stylists
      • Hair Stylists
      • Makeup Artists
      • Female Models
      • Male Models
  • SNEAKERS
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIALS
  • EXCLUSIVE
    • Interviews
    • Exclusive
  • TRAVEL
    • Hotels
    • Restaurants
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • SHOP
    • ABOUT
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.