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GENTLE MONSTER

Unopened: The Probe – GENTLE MONSTER 2021 Eyewear Collection

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Unopened: The Probe – GENTLE MONSTER 2021 Eyewear Collection

February 2, 2021
in Ad Campaigns, Eyewear, Female Models, Gentle Monster, Male Models
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GENTLE MONSTER
©GENTLE MONSTER, Photography by Davit Giorgadze

Seoul-based eyewear brand Gentle Monster presented their 2021 collection with UNOPENED: THE PROBE campaign captured by fashion photographer Davit Giorgadze. The campaign embraces brand’s futuristic aesthetics, and features new eyewear styles in an assortment of colourways. It explores Gentle Monster‘s idea of an unknown realm, and the moment when two realms colide.

GENTLE MONSTER
©GENTLE MONSTER, Photography by Davit Giorgadze
GENTLE MONSTER
©GENTLE MONSTER, Photography by Davit Giorgadze

“THE PROBE is an assemblage of Gentle Monster’s technology and aesthetic that was created to represent the unknown realm. This campaign will introduce to us to the idea of “newness” that sets itself apart from this already familiar world.” – from Gentle Monster

Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Davit Giorgadze
©GENTLE MONSTER, Photography by Davit Giorgadze
Tags: ad campaignseyewear
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