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Ralph Lauren Marks 20 Years as Official US Open Outfitter

New York’s energy fuels Ralph Lauren’s 2025 US Open collection, featuring vibrant uniforms and custom apparel

August 6, 2025
in Ad Campaigns, Ralph Lauren, Sportswear
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US Open
©RALPH LAUREN, Photography by Joel Griffith

Ralph Lauren continues its partnership with the US Open in 2025, returning as both the Official Outfitter and the Sunglass Sponsor of the tournament. The collaboration, which began in 2005, reaches its twentieth year, reinforcing Ralph Lauren’s ongoing presence in one of tennis’s most watched annual events. The company will outfit over 600 individuals on the court, including 215 umpires and 400 ball crew members, while offering a full retail collection that reflects the energy of New York City and the competitive spirit of the tournament.

SPORTSWEAR

The 2025 ball crew uniforms feature a high-contrast palette that includes electric blue, orange, green, and yellow. These color-blocked designs emphasize movement and visibility during fast-paced play. Ralph Lauren has again constructed these pieces using yarns made from recycled plastic bottles, continuing the brand’s focus on reusing materials. In collaboration with Wilson, the company will collect used tennis ball cans from spectators and participants, then recycle them into new fabrics for future use.

US Open
©RALPH LAUREN, Photography by Joel Griffith
US Open
©RALPH LAUREN, Photography by Joel Griffith

For attendees and fans, the Polo Ralph Lauren US Open Collection offers a range of products designed with both function and New York-inspired style in mind. Polo shirts lead the collection, joined by graphic crewnecks, varsity jackets, and cable knits. The design language of the collection stays consistent with Ralph Lauren’s history in tennis, with classic cuts and saturated colors made to reflect the city’s fast pace and late-summer heat.

Beyond apparel, Ralph Lauren has expanded its Create-Your-Own program at the tournament. Customers on-site can personalize a variety of items such as shirts, caps, towels, totes, and more through printing or embroidery. The custom pieces are processed during the event, with updates sent by text or email once the order is ready for pickup. The brand also offers this customization online, making the experience accessible for those watching from home.

Ralph Lauren
©RALPH LAUREN, Photography by Joel Griffith
Ralph Lauren
©RALPH LAUREN, Photography by Joel Griffith

The 2025 US Open runs from August 24 to September 7 at the USTA Billie Jean King National Tennis Center in New York City, with qualifying rounds beginning August 18. Jannik Sinner and Aryna Sabalenka return as defending champions, joined by a top-tier field including Carlos Alcaraz, Iga Swiatek, Coco Gauff, Novak Djokovic, Madison Keys, and Jack Draper. Venus Williams joins the mixed doubles draw in a star-studded event set for August 19 and 20, which now features a $1 million prize pool. Emma Raducanu will also compete in mixed doubles, pairing with Alcaraz. The women’s final takes place on September 6, followed by the men’s final on September 7.

The complete collection is available on-site at the US Open, in select Polo Ralph Lauren stores, and at RalphLauren.com throughout the duration of the tournament.

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Tags: ad campaignsFashionsportswear
Ana Markovic

Ana Markovic

As Deputy Editor at DSCENE, Ana Markovic covers news in fashion, sport and entertainment, writes creative features, and interviews high-profile talent.

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