
Fendi has officially announced the appointment of Maria Grazia Chiuri as its new Chief Creative Officer, marking a major creative shift for the Roman Maison and the wider LVMH portfolio.
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The Italian designer returns to Fendi nearly three decades after starting her career there, reuniting with the house where she first learned the intricacies of craftsmanship and design. Chiuri’s appointment comes after her celebrated tenure at Dior, where she became the first woman to lead the brand’s creative direction and brought a distinctly feminist voice to the world of luxury fashion.
“Maria Grazia Chiuri is one of the greatest creative talents in fashion today, and I am delighted that she has chosen to return to Fendi to continue expressing her creativity within the LVMH group,” said Bernard Arnault, Chairman and CEO of LVMH. “Surrounded by the Fendi teams and in a city that is dear to her, I am convinced that Maria Grazia will contribute to the artistic renewal and future success of the Maison, while perpetuating its unique heritage.”
Fendi’s Chairman and CEO Ramon Ros echoed this sentiment, emphasizing the evolving role of creative leadership: “The role of a creative director is no longer to simply design beautiful clothes but to curate a culture and hold a mirror to the world we live in. Her talent and vision will be instrumental in fortifying Fendi’s heritage, shaping the future talent in the house and deepening our commitment to Italian craftsmanship.”
Reflecting on her return, Chiuri described the move as both personal and symbolic. “I return to Fendi with honour and joy, having had the privilege of beginning my career under the guidance of the House’s founders, the five sisters. Fendi has always been a forge of talents and a starting point for many creatives in the industry, thanks to the extraordinary ability of these five women to foster and nurture generations of vision and skill,” she said. “I am grateful to Mr. Arnault for entrusting me with the task of helping to write a new chapter in the history of this extraordinary women-founded company.”
Maria Grazia Chiuri will present her first collection for Fendi, the Fall/Winter 2026–2027 line, in Milan next February.