A-COLD-WALL* presented Spring Summer 2021 collection that responds to the way we live and dress, in today’s new world. The brand also unveiled My Brother’s Keeper, a specially-conceived short film, that uncovers the realities of lockdown and reopening, as well as the stages of life, from teenage years to young adulthood and, finally, manhood.
This season more than ever before, it felt important that A-COLD-WALL* be hyper-responsive to current circumstances. This collection is the result of a sincere and honest dialogue about these changed priorities – it’s democratic, it’s adaptive. It’s what people want to live in now.
– founder and creative director Samuel Ross
The film unfolds into three acts, each uncovering a different side of the self. Act one explores isolation, through a story of self discovery borne from solitude. In signature shades of slate and taupe, as well as deep hues of rich red, these are sophisticated clothes for our new living-working environments, with luxury knitwear speaking to a renewed focus on comfort.
Act two is signifying a return to society and a journey back into the working world. Yellow ochre pieces are energised – a resaturation of the senses. Embossed A-C-W* tags hang like new identity cards.
Act three gestures to the future. Menswear is matured in monochrome. Genres blur, resulting in a coming together of precise, highly technical tailoring and formal loungewear. Ruched bomber jackets offer padding and protection, while gilets and vests subvert the style of the commuter. Here, the formal suit becomes relaxed and is reborn for a modern work mentality.