Luxury house GUCCI presented their Fall Winter 2021 campaign starring multi-platinum selling band Måneskin, supermodel and fashion icon Kristen McMenamy, as well as the brand’s usual cast. Fashion photography duo Mert Alas and Marcus Piggott captured Guccia Aria advertisement, with art director from Christopher Simmonds, and creative direction by Alessandro Michele.
“Set in the secretive and seductive atmosphere of the rooms of a hotel, the concept is a tribute to the place where it all began – The Savoy in London, where founder Guccio Gucci worked as a liftboy in his youth, and inspiration for the backdrop of the Gucci Aria film, presented in April 2021.” – from Gucci
