Fashion house FENDI unveiled its Spring Summer 2023 PEEKABOO bag collection with ‘In Love With My Peekaboo‘ campaign featuring supermodel Naomi Campbell lensed by photographer David Sims. In charge of styling was Melanie Ward, with creative direction from Karl Bolander and Ronnie Cooke-Newhouse, set design by Vincent Olivieri, and casting direction by Shelley Durkan. Beauty is work of hair stylist Shay Ashual, and makeup artist Angloma.
“Ever evolving, forever iconic, the Peekaboo is synonymous with Fendi’s spirit, striking the perfect balance between artisanal tradition, experimentation, and creativity. The Peekaboo is characterized by its strongest codes—the trapezoidal silhouette and twist-lock—to be cherished and handed down for generations to come.” – from Fendi