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Courrèges Launches Holy Bag Campaign by Drew Vickers

The Holy Bag Redefines Contemporary Luxury

March 26, 2024
in Accessories, Bags
2
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Courtesy of Courrèges

Courrèges presents its latest endeavor, the Holy Bag Campaign, captured by Drew Vickers, which showcases the sleek and refined Holy Bag, a reimagined piece drawn from the house’s rich archive. This distinctive bag is presented in an array of finishes and color variations, underscoring its versatility and timeless appeal.

Courtesy of Courrèges
Courtesy of Courrèges

At the heart of the design lies a circle-shaped handle, a design element that resonates with the holistic aesthetic championed by Nicolas Di Felice in his recent collections. Serving as a hallmark of the House’s geometric motifs, the circular handle symbolizes unity and togetherness, embodying Courrèges’ commitment to symmetry and craftsmanship.

Courtesy of Courrèges
Courtesy of Courrèges
Courtesy of Courrèges

Each iteration of the Holy Bag featured in the campaign encapsulates Courrèges’ signature blend of modernity and heritage, reflecting the brand’s enduring dedication to innovative design and timeless elegance. Through the lens of Drew Vickers, the bag emerges as more than just a fashion accessory; it becomes a statement piece, pushing boundaries and redefining contemporary luxury.

With its fusion of archival inspiration and contemporary vision, the Holy Bag Campaign celebrates Courrèges’ iconic heritage but also heralds a new chapter in the brand’s storied history, inviting fashion enthusiasts to embrace the appeal of modern minimalism.

 

Tags: ad campaignsbagFashionFashion News
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Comments 2

  1. CALIGIRL says:
    1 year ago

    wow I love these coureeges bags 😍

  2. Rupal says:
    1 year ago

    this is one very good bag and they are so on top of the trends I love what they are doing for the last couple of seasons they are really paining the way for themselves

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