NikeSKIMS has officially unveiled its first collection, a collaboration that reimagines women’s activewear with a system designed to sculpt, perform, and adapt across every aspect of life. Launching September 26, the debut line blends Nike’s unmatched relationship with athletes and SKIMS’ solutions-driven design ethos, offering a new vision of sport and style.
SPORTSWEAR
The brand introduced its identity through Bodies at Work, a film directed by Janicza Bravo featuring more than fifty athletes, from collegiate stars at USC and UCLA to icons including Serena Williams, Sha’Carri Richardson, Jordan Chiles, Chloe Kim, Madisen Skinner, Romane Dicko, Beatriz Hatz, Nelly Korda, and SKIMS Co-Founder Kim Kardashian. Shot with an emphasis on movement, individuality, and strength, the film celebrates the diversity of women who define sport today.
Across seven collections and fifty-eight silhouettes, NikeSKIMS introduces a wardrobe of versatility. With more than 10,000 styling combinations, the pieces are designed to transition seamlessly from studio to gym to everyday wear. The Matte collection delivers compression staples powered by Nike’s Dri-FIT technology, while Shine offers sleek strength-training essentials with quick-drying finishes. Airy introduces breathable mesh layers, while seasonal collections expand the offering with vintage seamless pieces, tricot tracks, weightless semi-sheer layers, and oversized nylon pants.
The campaign highlights how performance and style intersect. “Wearing NikeSKIMS makes me feel confident and unrestricted,” said Sha’Carri Richardson, while Serena Williams described the designs as “butter on your skin,” adding, “I feel unstoppable when I’m training in it.” For Jordan Chiles, the collection reframes body image: “This is a reminder that my body and every woman’s body are not something to be picked apart or controlled. It’s a force. It’s power. It’s artistry.”
Photography by Luis Alberto Rodriguez and Rob Woodcox complements the film, showcasing the collection’s mix of sculpting fabrics, flattering lines, and neutral tones that balance sensuality with performance. Jens Grede, Co-Founder and CEO of SKIMS, framed the collaboration as more than a partnership: “With this launch, we are establishing a platform to grow NikeSKIMS, reach consumers worldwide, and set a new benchmark for how activewear is experienced.”
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NikeSKIMS will be available September 26 at nike.com/NikeSKIMS, SKIMS.com/NikeSKIMS, and select Nike and SKIMS retail locations, including flagships in New York and Los Angeles.
