Travis Scott introduces the Air Jordan 1 Low “Pink Pack” as the latest release from his ongoing partnership with Jordan Brand, scheduled to arrive in late spring. For this drop, he turns to pink, a shade largely absent from his previous Jordan projects. The two-pair “Pink Pack” applies pastel tones and seasonal color blocking within his established Air Jordan 1 Low design language.
SNEAKERS
The “Pink Pack” arrives as Scott applies his Cactus Jack identity to the Air Jordan 1 Low through softer colors and familiar branding cues. Each pair features the signature reversed Swoosh that has defined his Jordan collaborations since their debut. Beneath that flipped logo sits the Cactus Jack mark, printed in a contrasting Tropical Pink tone.
Both sneakers in the pack rely on a palette built around pink, off-white, and white. The soles arrive in Shy Pink, extending the color story from upper to outsole. Dual-branded insoles complete each pair, pairing the Jordan logo with Scott’s lovestruck Cactus Jack graphics. The overall presentation aligns with a summer release window.
One of the two colorways leads with a pink suede base. White overlays sit across the upper, while a red reversed Swoosh adds contrast and ties back to the Cactus Jack branding. A cream midsole separates the upper from the pink outsole, reinforcing the layered color blocking used throughout the design. This version places pink front and center, positioning it as the more expressive option within the pack.
The second colorway takes a more restrained approach. A white base anchors the upper, while cream overlays soften the contrast across the panels. Pink appears selectively, reserved for the reversed Swoosh and key branding details. The cream midsole and pink outsole remain consistent with the first pair, creating visual continuity across the pack.
A heart-and-arrow graphic appears on the right insole of both sneakers, a detail that nods directly to the pink palette without altering the exterior design. This graphic connects the two pairs conceptually and reinforces the thematic direction of the release.
Scott’s decision to work with pink marks a notable shift from his usual preference for muted and earthy tones. Until now, his Air Jordan 1 releases have stayed close to darker palettes, with rare departures tied to specific references such as his collaborations with Fragment or the colors of his high school.
The Travis Scott x Air Jordan 1 Low “Pink Pack” is scheduled to release on May 22. The drop will take place through Nike SNKRS and select retailers, with availability also expected through Travis Scott’s own channels. Pricing is set at $155.
Name: Travis Scott x Air Jordan 1 Low OG “Pink Pack”
Colorways: Sail/Tropical Pink/Shy Pink/Muslin and Muslin/Shy Pink/Sail/University Red
SKUs: IQ7604-101 and IQ7604-100
MSRP: $155 USD
Release Date: May 22
Where to Buy: Nike
