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& Other Stories Fall 2025 by Jonathan Saunders

The new Chief Creative Officer introduces a collection of layered textures, playful colors, and accessories rooted in modern nostalgia.

October 3, 2025
in Ad Campaigns, Fall Winter 2025 Campaigns, Female Models, Womenswear
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Courtesy of & Other Stories

& Other Stories unveils a new chapter with the arrival of Jonathan Saunders as Chief Creative Officer, marking a refreshed identity for the brand. His Fall 2025 collection, introduced in September, establishes the first step in this new vision: clothes rooted in self-expression, individual styling, and a distinctly modern take on nostalgia.

FALL 2025

Referencing the 60s, 70s, and 90s, the collection reinterprets past decades with updated ease. Outerwear evolves into elevated staples, corduroy blazers layered over trousers, leather jackets paired with skirts, and cropped minis styled with oversized knits. The mood leans toward relaxed layering, creating youthful combinations that encourage personality-driven dressing.

Courtesy of & Other Stories

Textures define the lineup. Faux-fur finishes, jacquards, and corduroy bring a tactile richness, contrasted with technical fabrics that add an urban sharpness. Italian wool tailoring sits alongside outerwear cut with minimal edge, while slouchy silhouettes balance sharp hems and cropped cuts. The approach feels dynamic yet grounded in function, marrying nostalgia with contemporary energy.

The palette reflects the season’s playful character: candy pink, deep ultramarine, sunflower yellow, and bright accents punctuate the neutral base of chestnut, charcoal, and burgundy. These tonal contrasts suggest a new confidence for the brand, a willingness to experiment while keeping pieces versatile.

Courtesy of & Other Stories

Accessories extend the narrative with oversized teddy bags, vintage-inspired bowling handbags, gold-tone eyewear, and boots that nod to the 60s Chelsea tradition. Every piece underscores Saunders’ intent to refresh daily dressing, making accessories a bridge between practicality and expression.

Photographed by Oliver Hadlee Pearch, the campaign showcases the collection through models Thea Almqvist, Xaria Carter, and Isabela Shaji. Styled by JL Studio with art direction by Sylvia Farago, the visuals emphasize Saunders’ belief in fashion as a form of creative release, a wardrobe that encourages individuality while connecting & Other Stories to a broader cultural dialogue.

View Gallery 7 images
Tags: & Other StoriesFW25
Katarina Doric

Katarina Doric

DSCENE Magazine's Features Director

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