GUCCI Heads To Rome For SS17 Campaign Shoot

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Spring Summer 2017 GUCCI campaign is to cause a real uproar with lions and tigers accompanying models posing in the pieces from the latest collection Alessandro Michele. Label’s head designer was also in charge of the styling and creative direction for the shoot by Glen Luchford captured around Rome’s landmarks.


Some of the landmarks making an appearance are Aqueduct Claudio dating back to 38 and  Emperor Caligula and finished by Emperor Claudius in 52. Art director teaming up with Luchford and Michele was Christopher Simmonds.

Discover more of the campaign as well as the video accompanying the shoot after the jump:


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