Collection: Victoria, Victoria Beckham
Season: Spring Summer 2012
Directed by Quentin Jones
Website: victoriabeckham.com
We were already smitten by the adorable prints and fresh cuts of Victoria Beckham's latest endeavor, Victoria, Victoria Beckham is a collection standing on its own with its originality and playful side of its designer. What brought this collection even closer is the incredibly amusing video Quentin Jones created to present the collection. Victoria and Quentin have previously worked together on their AnOther magazine video project presenting her denim collection.
This new video has premiered on January 30th as part of the Harvey Nichols display installation Victoria has collaborated on with the famed store.
“This collaboration is really exciting for me. For the Victoria line i wanted to appeal to a slightly younger audience – super chic but with a sense of humour and an edge and that's exactly what Quentin brought to the creative process. I really wanted to capture the essence of the playful feminine character at the heart of the collection and Quentin has realised that for me in her unique, innovative style.” – Victoria Beckham
View the video above and to see more behind the scenes images continue after the jump:
Quentin says: “Working with Victoria has been really fun. From the first meeting she was open to new ideas and keen to produce something cool, without limiting what this could be by thinking commercially.