The legendary fashion photographer Steven Meisel captures Miu Miu‘s Fall Winter 2015 Subjective Reality advertising campaign featuring Maddison Brown, Hailey Gates, Mia Goth, and Stacy Martin.
“That improvisational spirit matches the mood of the collection: materials, colors, and textures collide and overlap. Scale and detail shift radically. A coat in an exaggerated brown hound’s-tooth is paired with an skirt in ochre reptile. A glossy alligator pinafore tops striped cotton shirting. Mauve snake skin is coupled with rusty plaid. The overall palette is mirrored in the hard, flat light of a New York outer-borough streetscape. Bursts of saturated color punctuate the scenes in unexpected ways: brilliant red lipstick finds its twin in the shiny paint of a passing fire truck.
In keeping with the spirit of street photography, each of the images in the campaign are individually titled. In contrast to the descriptive titles of documentary photography or cool objectivity of the newspaper caption, these texts are cryptic, fragmented; only partial clues. Instead of closing interpretation, and in effect explaining the image, the writing here has the opposite effect. It makes the image, and the implied image-maker, even more mysterious. The text underscores the subjectivity and the personal vision it contains. It points to an invisible presence, the author, but only in the most oblique way. Subjectivity is passed and the true reading is left to the imagination of the viewer.” – Miu Miu Press Release
Images courtesy of Miu Miu – www.miumiu.com.
