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PRADA Day Trip by Willy Vanderperre

Kiki Willems 
stars in a new series of photographs by Willy Vanderperre named Day Trip, featuring PRADA resort 2017 collection. The images show Willems slipping away for a solitary stroll, sneaking into a dark building on her own, and staging against dream-like rooms, creating stark backdrops for softer statements, showing accessories and separates in a new narrative.

Furthering the Prada Resort 2017 collection’s tangential qualities, the protagonist appears happily lost in thought. Perhaps the most satisfying element of dressing, for a woman, is the silent dialogue that circles her throughout the day—the symbols, signs, and processes of design only perceptible in detail. The collection is peppered with immediate symbols of feminizing: bows, daisies, and polka dots that might be pinned to a female version of a cartoon character. It disguises the language of femininity by skewing it in both exaggerated and subtle directions, creating a conversation between each element. In that way, it’s classic Prada: a colorful, carefree surface delighting in its own infinite introspection. – from Prada

The images are presented in select Prada store locations: New York’s Broadway Epicenter and Madison Avenue store, Beverly Hills Epicenter in Los Angeles, Aoyama Epicenter in Tokyo, and Milan via Montenapoleone, London Bond Street, Paris Avenue Montaigne stores.

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