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#LFW: HOUSE OF HOLLAND Spring Summer 2020 Collection

With SS20 collection, House of Holland speaks to the pleasure seekers, the heavy hitters, and the dance floor fillers

HOUSE OF HOLLAND
© Mitchell Sams for House of Holland

Discover House of Holland‘s Spring Summer 2020 Dance the Pain Away collection, inspired by the 1970’s Disco movement, and rave culture of the 1990’s, presented on Saturday, September 14th, at Gasholder Park, Kings Cross, during the ongoing London Fashion Week.

Spring Summer 2020 Womenswear

HOUSE OF HOLLAND
© Mitchell Sams for House of Holland
© Mitchell Sams for House of Holland
© Mitchell Sams for House of Holland

The collection is an archetypal night time wardrobe of look-at-me dresses, and don’t-touch-me tailoring. Bright neon lime, pastel pink and cobalt blue organza shirts are layered over form-fitting active wear, creating an attention seeking look. Sharp tailoring is updated in a purple silk moiré, with black satin tuxedo lapels. Tuck pleating and panelled monochrome satin is worked into both maxi and micro dresses, with a fluid movement.

© Mitchell Sams for House of Holland
© Mitchell Sams for House of Holland
© Mitchell Sams for House of Holland

Denim remains a key element in the collection, and is re-worked into blonde, stone-wash outerwear with paracord weave detail. Metallic rainbow lurex, chenille guipure lace, glazed leather, and textured snake skin effect jacquard create a bold textual story, whilst nodding to the golden era of disco. Polka dot beaded embellishments appear to be dripping on tuxedo dresses, tailored shorts and oversized sweatshirts.”

Bally US

Photo © Mitchell Sams for House of Holland / Courtesy of The Communications Store

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