Fashion designer Prabal Gurung presented his Spring Summer 2020 – 10th anniversary collection, that pays tribute to the true American Dream, on September 8th, during the recently finished New York Fashion Week.
Spring Summer 2020 Womenswear
“This is all deeply personal to me. Though my roots lay with my family in Nepal, this country is my home. America is where my heart is. I am an American. As immigrants continue to birth this “new America,” we must remember all versions of our history and take ownership of our past while forging a new legacy. Amidst the deep wounds that are severing the unity of our country, i continue to seek the America i came here to be a part of––the America that i know is still there.
White cotton poplin shirting is re-imagined in plunging molded sweetheart necklines and paired with raw denim cargo pants, toasting classic Americana style, a mix of tailoring and grit. Pragmatism gives way to fantasy, as utilitarian jumpsuits and parkas bloom in an airbrush camo rose print, and hand-embroidered mandala fireworks ignite across sustainable hand dyed cashmere knits and eveningwear. Dresses are patchworked with hand-stitched repurposed recycled cotton lace and embroidered sequins. The collection, which is 90% made locally in new york city, is a show of artisanal couture celebrating our nation’s craftsmanship.
A nostalgic motif, our national flower, the rose, blossoms throughout, imbuing a soft pastel dreamscape, a fantastical passageway for remembrance and discovery. I reminisce on gazing through the foreign lens of my childhood, spellbound by American glamour. A family on holiday on the gold coast, or a woman cradling her gown as she rushes down the subway steps. Eyelets are hand embroidered with sequin fireworks on mint silk organza exaggerated cocoon sleeves, and seersucker is tailored into classic suiting and sportswear. These textiles weave together, juxtaposed in upcycled strike-off prints on our signature patchwork cutout dress. Charles James era gowns evoke high society with fanfare. A metallic blush rose print is hand bloomed on a fil-coupé strapless drop waist tiered tea length gown with a watteau train. A voluminous silk organza empire gown, with pastel camouflage rose print is paired with a matching techno bolero with hand embroidered ostrich feathers. As a cast of 60 models of diverse race, nationalities, and dreams walk together, we celebrate colour through the softened lens of hope and rebirth.“
Production Eyesight
Front Of House KCD Worldwide
Stylist Alex Harrington
Casting Shaun Beyen
Music Mia Moretti
Makeup Diane Kendal For Mac Cosmetics
Skincare Romy Soleimani For Whal Myung
Hair Laurent Philippon For Bumble & Bumble With Dyson Supersonic
Nails Miss Pop For Zoya
Dressers Barbara Berman
Jewellery Tasaki Atelier
Floral Set Design L’atelier Rouge
Floral Bouquets Caroline Cuse
Footwear Miron Crosby X Prabal Gurung | Dr. Martens | Koio
Courtesy of © Prabal Gurung