Designer Virginie Viard presented CHANEL‘s Cruise 2020.21 Balade en Méditerranée Collection that was inspired by a trip around the Mediterranean and a free spirit of the 1960s actresses when they would visit the Italian and the French Riviera.
Initially I had Capri in mind, where the show was supposed to take place, but didn’t happen in the end because of lockdown. So we had to adapt: not only did we decide to use fabrics that we already had, but the collection, more generally, evolved towards a trip around the Mediterranean… The islands, the scent of the eucalyptus, the pink shades of the bougainvillea. – Virginie Viard
Fashion photographer Karim Sadli captured Chanel‘s Cruise 2020 lookbook featuring supermodel Mica Argañaraz and Camille Hurel. In charge of beauty were hair stylist Damien Boissinot, and makeup artist Lucia Pica. Set design is work of Alexander Bock.
“This collection was conceived to travel light with “a wardrobe that can be carried in a little suitcase on wheels, a shopper and an embroidered handbag”, a few easy to wear, multipurpose items of clothing that all go together perfectly, and can even be transformed: long skirts become strapless dresses when pulled up, long jackets in black chiffon can be worn by day over a triangle bikini, or by night with an embroidered bandeau top and jeans, “and if worn over bare skin, it becomes a déshabillé.” The dresses in fine transparent lamé are coupled with jackets that can be untied and slipped over a pair of crêpe shorts, while wraparound dresses and skirts liberate movement. Bougainvillea pink illuminates suits in leather as supple as a second skin, and in tweed that’s been left unlined for more fluidity.” – From CHANEL
Courtesy of ©CHANEL