
Designer Hanako Maeda presented ADEAM Fall Winter 2021.22 Collection, that explores Japan’s contemporary art, on Tuesday, February 15th, during the ongoing New York Fashion Week. The collection was inspired by an idea of bringing traditional Japanese artistry to the modern, international audience.
FALL WINTER 2021 WOMENSWEAR COLLECTIONS
“This season, Maeda honed in on craftsmanship, beginning with the creation and manipulation of fabrics. This led to the fabrication of Crinkle Pleated Poplin as well as the various pleated fabrics this season. In this new fabric, the pleats are engineered into each piece by the precise hands of Japanese pattern makers so that when released, they billow gently in the hemlines of dresses, skirts and pants. Knife pleats and soft ruching in our Japanese Cotton and Striped Shirting fabrics are manipulated to interesting effect: asymmetrically on dresses, as shoulder trims, and replacements for darts.



The collection’s color palette is inspired by washoku, the traditional colors of Japanese nature. Scarlet red and vibrant violent shades are foregrounded by muted shades of rose quartz and ice blue in crisp tailoring fabric fashioned into romantic silhouettes of smocked waistlines, scooped square necklines, and dramatic puffed sleeves. The bold, new ADEAM monogram appears as a lustrous print in blouses, dresses, and trousers.” – ADEAM



