• Latest
DSCENE Exclusive Interview With AMAATA Founder Theonitsa Megarisiotou

DSCENE Exclusive Interview With AMAATA Founder Theonitsa Megarisiotou

September 15, 2022
Johannelys Garcia Stars on the Beauty Cover of DSCENE’s Defiance Issue

Johannelys Garcia Stars on the Beauty Cover of DSCENE’s Defiance Issue

July 4, 2025
New Balance

Best New Balance Deals for Back to School 2025

July 4, 2025
KENZO FUTURA 2000

KENZO and Futura 2000 Unveil Limited Edition Collaboration

July 4, 2025
JJJJound Puma Mostro

JJJJound and PUMA Present a New Take on the Mostro

July 4, 2025
Gabbriette and Amelia Gray Front FENDI’s Spy Bag Comeback

Gabbriette and Amelia Gray Front FENDI’s Spy Bag Comeback

July 4, 2025
Who Decides War Reworks the Jordan Flight Court in Muslin Tones

Who Decides War Reworks the Jordan Flight Court in Muslin Tones

July 4, 2025
Damian Lillard and adidas Drop the Dame X in Full Force

Damian Lillard and adidas Drop the Dame X in Full Force

July 4, 2025
Nike Dunk Low Panda “Picante Red” Brings Fuzzy Flair to a Classic

Nike Dunk Low Panda “Picante Red” Brings Fuzzy Flair to a Classic

July 4, 2025
Is 2025 the Worst Year for the Art Business?

Is 2025 the Worst Year for the Art Business?

July 4, 2025
Ellipse by Chiara Andreatti Reinvents the Modular Sofa

Ellipse by Chiara Andreatti Reinvents the Modular Sofa

July 4, 2025
Apocalypse Now and Then by Andra Ursuţa at DESTE Slaughterhouse

Apocalypse Now and Then by Andra Ursuţa at DESTE Slaughterhouse

July 3, 2025
Ottolinger Resort 2026: The Cool Older Sister Strikes Again

Ottolinger Resort 2026: The Cool Older Sister Strikes Again

July 3, 2025
DSCENE
  • LATEST
  • FASHION
    • Ad Campaigns
    • Collections
      • Fall Winter 2025.26 Womenswear
      • Fall Winter 2025.26 Menswear
      • Pre-Fall 2025 Collections
      • Spring Summer 2025 Womenswear
      • Spring Summer 2025 Menswear
      • Fall Winter 2024.25 Womenswear
      • Fall Winter 2024.25 Menswear
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Jewelry
    • Lookbooks
    • Street Style
    • Backstage
    • Directory
      • Agencies
        • Creative Talent Agencies
        • Modelling Agencies
      • Brands
      • Photographers
      • Fashion Stylists
      • Hair Stylists
      • Makeup Artists
      • Female Models
      • Male Models
  • SNEAKERS
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIALS
  • EXCLUSIVE
    • Interviews
    • Exclusive
  • TRAVEL
    • Hotels
    • Restaurants
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • SHOP
    • ABOUT
No Result
View All Result
DSCENE
  • LATEST
  • FASHION
    • Ad Campaigns
    • Collections
      • Fall Winter 2025.26 Womenswear
      • Fall Winter 2025.26 Menswear
      • Pre-Fall 2025 Collections
      • Spring Summer 2025 Womenswear
      • Spring Summer 2025 Menswear
      • Fall Winter 2024.25 Womenswear
      • Fall Winter 2024.25 Menswear
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Jewelry
    • Lookbooks
    • Street Style
    • Backstage
    • Directory
      • Agencies
        • Creative Talent Agencies
        • Modelling Agencies
      • Brands
      • Photographers
      • Fashion Stylists
      • Hair Stylists
      • Makeup Artists
      • Female Models
      • Male Models
  • SNEAKERS
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIALS
  • EXCLUSIVE
    • Interviews
    • Exclusive
  • TRAVEL
    • Hotels
    • Restaurants
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • SHOP
    • ABOUT
No Result
View All Result
DSCENE
No Result
View All Result

DSCENE Exclusive Interview With AMAATA Founder Theonitsa Megarisiotou

September 15, 2022
in Accessories, Bags, Exclusive, Interviews, Katarina Doric, Shoes
0
Share on FacebookShare on Twitter
©AMAATA

DSCENE Fashion Director Katarina Doric sits down with Theonitsa Megarisiotou, the founder of shoes and bags label AMAATA to talk about her biggest influences, sustainability, daily activites and the brand new AMAATA ONE bag.

INTERVIEWS

©AMAATA

What made you want to start your own label?
I have always had a passion for beautiful shoes and bags. After 30 years in the business branch, I decided to branch out on my own and walk the path that has always meant to be mine. My dream was to create unique, aesthetic, and timeless shoes and bags. And here I am today with my own label AMAATA. Dreams can come true.

Who have been the biggest influences on you personally and professionally?
There have been so many different personalities who constantly were the source of profound inspiration. Just to name a few: Jil Sander for mastering reduction, Azzedine Alaya for the neverending innovations or Coco Chanel for her classiness. So many lighthouses, who live and love their life, follow their individual path, and never give up on their dreams.

What have been the biggest struggles on this journey?
Worldwide business is constantly changing because the needs, the mindset, and the lifestyle of the consumer is permanently evolving. Today, in my opinion people are more and more focused on streamlining their lives but without compromising their desire for quality craftsmanship.

©AMAATA

How would you describe the AMAATA brand?
Pure. Sensual. Strong.

What is the meaning behind the name of the brand?
It comes from the Latin word “the loved one” or “to be loved”

Do you have a specific person in mind when designing?
Someone authentic, independent, strong and cosmopolitan. Someone who emanates effortless style.

How do you balance aesthetics and ethics?
By using high quality, certified, durable materials from ethically sourced partners.

©AMAATA

Your shoes, bags and boxes are exclusively handcrafted in Greece? How important is a sustainable approach to you?
We decided to design and produce in Europe, while maintaining fair, responsible, and safe working conditions. This is the big difference. We are proud to offer our customers sustainable products made in Europe.

Who are the craftsmen you work with?
They are family companies with decades of experience in the leather goods branch. We are so proud and happy to work with them. The belief in our philosophy and willingness to build up a cooperation based on craftmanship and quality instead of quantity is and has ever been priceless.

©AMAATA

What does your typical day look like?
Coordinating, planning, being creative, drinking coffee, brainstorming with my team. All the above to stay balanced and with a gin and tonic in the evening when the day is done!

What’s new for AMAATA?
AMAATA ONE. Our newest creation– our first bag! We are so excited and are launching September 23rd. Our vision was to create the ultimate bag for all extraordinary people – for women and men.
This unique piece is a timeless but modern twist on a bag. It´s sleek lines, the pure silhouette pay homage to minimalism, where nothing can be added, nothing can be left out. As a piece of art, reflecting the need for reduction in our modern times. The beauty of AMAATA ONE lies in its simplicity.

Keep up with AAMATA on Instagram @amaata_official

Tags: BagsInterviewsshoes
admin

admin

Related Posts

Johannelys Garcia Stars on the Beauty Cover of DSCENE’s Defiance Issue
Beauty

Johannelys Garcia Stars on the Beauty Cover of DSCENE’s Defiance Issue

July 4, 2025
New Balance
Sneakers

Best New Balance Deals for Back to School 2025

July 4, 2025
JJJJound Puma Mostro
Puma

JJJJound and PUMA Present a New Take on the Mostro

July 4, 2025
Gabbriette and Amelia Gray Front FENDI’s Spy Bag Comeback
Ad Campaigns

Gabbriette and Amelia Gray Front FENDI’s Spy Bag Comeback

July 4, 2025

dscene

Subscribe To Our Newsletter

DSCENE

DSCENE is curated as a daily art, design, fashion & lifestyle destination. DSCENE is non-for-profit fashion and culture basis organization which aims at further development of research on DSCENE values, as well as on providing educational services. Home of magazine editions DSCENE and MMSCENE – Click for more about DSCENE and for our Terms of Service.

Subscribe Our Newsletter

© 2024 DSCENE Publishing. All rights reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • LATEST
  • FASHION
    • Ad Campaigns
    • Collections
      • Fall Winter 2025.26 Womenswear
      • Fall Winter 2025.26 Menswear
      • Pre-Fall 2025 Collections
      • Spring Summer 2025 Womenswear
      • Spring Summer 2025 Menswear
      • Fall Winter 2024.25 Womenswear
      • Fall Winter 2024.25 Menswear
      • Couture Collections
      • Bridal Collections
      • Capsule Collections
    • Jewelry
    • Lookbooks
    • Street Style
    • Backstage
    • Directory
      • Agencies
      • Brands
      • Photographers
      • Fashion Stylists
      • Hair Stylists
      • Makeup Artists
      • Female Models
      • Male Models
  • SNEAKERS
  • MAGAZINES
    • DSCENE Magazine
    • MMSCENE Magazine
    • EDITORIALS
  • EXCLUSIVE
    • Interviews
    • Exclusive
  • TRAVEL
    • Hotels
    • Restaurants
  • ART
    • Art
    • Design
      • Furniture
    • Architecture
      • Interior Design
  • SHOP
    • ABOUT
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.