Luxury house LOUIS VUITTON enlists, for the fourth year in a row, six contemporary artists to reimaigne the brand’s iconic Capucines bag. For Artycapucines 2022, French fashion brand teamed up with Amelie Bertrand, Daniel Buren, Ugo Rondinone, Peter Marino, Park Seo-Bo and Kennedy Yanko. French painter Amélie Bertrand created the first-ever capucines to glow in the dark, inspired by the atmosphere of summer nightlife. Conceptual artist, painter, and sculptor Daniel Buren uses his trademark black-and-white stripes, and plays with signature themes in an ingenious “double-design” concept. Swiss artist Ugo Rondinone celebrates the clown and rainbow motifs often found in his oeuvre. American architect Peter Marino brings striking and powerful all-black design, inspired by a found antique studded trunk. Korean painter Park Seo-Bo reimagines a 2016 work from his celebrated “Écriture” series to the surface of the bag. American sculptor, painter and installation artist Kennedy Yanko translates her trademark metal and “paint skin” works into leather.
The campaign features top models Rebecca Leigh Longendyke, Jill Kortleve, and Mona Tougaard lensed by fashion photographer Steven Meisel. In charge of styling was Carine Roitfeld, with creative direction from Thomas Lenthal. Beauty is work of hair stylist Syd Hayes, and makeup artist Pat McGrath.
