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Savage X Fenty Launches Holiday Collection

Celebrate the holidays in style with Savage X Fenty's festive collection

November 20, 2024
in Fenty, Holiday Season, Rihanna
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Courtesy of Savage X Fenty

Savage X Fenty has officially kicked off the holiday season with the launch of its much-anticipated holiday collection, bringing a mix of comfort, style, and festive spirit. Designed to celebrate the joy of gifting, the collection, aptly titled ‘Tis Your Season, aims to make holiday shopping a breeze with an array of cozy, stylish, and cheeky options for everyone on your list—including yourself. From matching family onesies to luxurious loungewear, Rihanna’s lingerie brand is ready to help you embrace this season with comfort and confidence.

 

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The collection features an impressive variety of items that promise to make gifting both thoughtful and easy. Whether you’re looking for festive pajamas, charming sets for your significant other, or an indulgent lacy piece for yourself, Savage X Fenty has it all. Highlights include all-new family-size onesies in the playful Navy Blue/Sage Day Green Holly Daze Print, ideal for those seeking a picture-perfect holiday moment. The flannel and satin pajama sets also stand out, offering a relaxed yet polished look for lounging during long winter nights.

Courtesy of Savage X Fenty

Savage X Fenty has always been about inclusivity, and this collection is no different. Pre-made gift packs and curated sets ensure that there’s something for everyone, whether you’re shopping for your partner, friends, or family. With pieces ranging from classic cozy styles to the more daring and romantic, Rihanna’s brand maintains its signature appeal: a mix of comfortable yet sensuous designs that make the holiday season feel personal and meaningful. The brand’s focus on blending fun with function means everyone can find a piece that makes them feel both comfortable and confident.

Savage x Fenty Holiday
Courtesy of Savage X Fenty

Rihanna herself sets the festive tone, appearing in the campaign in the Forever Savage Hooded Onesie—a family affair with RZA and Riot joining in matching onesies, creating an adorable scene that screams holiday joy. These matching onesies are sure to be a favorite, evoking that warm and fuzzy family feeling that’s synonymous with the season. The campaign captures a sense of connection and joy, which is exactly what Savage X Fenty intends to spread this year. The playful designs, with their bold prints and comfortable cuts, invite everyone to join in the fun.

Savage x Fenty Holiday
Courtesy of Savage X Fenty

Savage X Fenty is celebrating the holidays with its first ever family onesies collection. The Forever Savage Hooded Onesie is available in holiday-inspired prints with sizing for parents, babies, toddlers, and kids! In addition to the family-focused options, the holiday collection also includes curated sets that cater to a variety of tastes. From flannel pajama sets that balance comfort with style to satin options that add a touch of elegance, there’s something for everyone. For those seeking something a bit more daring, Savage X Fenty continues to deliver its signature sparkling lacy styles—perfect for special moments under the mistletoe. The collection manages to cater to every personality, from the casually cozy to the glamorously bold.

Savage X Fenty’s holiday campaign, as usual, embodies the brand’s unapologetic ethos of inclusivity and self-expression. Whether you’re buying a cozy onesie for your little one or something romantic for yourself, Rihanna’s collection makes sure that every piece tells a story of comfort, confidence, and a bit of sparkle.

View the collection in the Gallery below:

View Gallery 48 images
Tags: ad campaignscelebscollectionsRihanna
Anastasija Pavic

Anastasija Pavic

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