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SKYLRK by Justin Bieber Sells Out at Launch

The first SKYLRK collection sold out fast, featuring comfort-focused design in vivid colorways.

July 15, 2025
in Celebs, Eyewear, Menswear, News, Shoes, Womenswear
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SKYLRK by Justin Bieber Sells Out at Launch
Courtesy of Instagram, @skylrk

Justin Bieber launched the first SKYLRK collection online, and it disappeared almost as quickly. After over a year of teasing the brand, Bieber released the debut drop featuring oversized footwear, bubble-frame sunglasses, hoodies, tanks, and beanies in vivid custom colorways. The launch sold out within days, prompting fans to watch closely for any updates about a possible restock.

Courtesy of Instagram, @skylrk

Bieber introduced SKYLRK after stepping away from Drew House, the brand he co-founded in 2018 with Ryan Good. He confirmed that Drew House no longer aligned with his creative direction, prompting the move toward something new. SKYLRK now carries that vision forward, with a product offering that leans into exaggerated comfort and bold styling.

SKYLRK by Justin Bieber Sells Out at Launch
Courtesy of Instagram, @skylrk
Courtesy of Instagram, @skylrk

The first release arrived through the label’s Instagram and online store. It showcased saturated hues renamed by Bieber as “Fizz,” “Super Blue,” “Smudge,” “Gum” Pink, and “Jelly” Red. The pieces stayed consistent in tone, pairing soft construction with loud color across categories.

Footwear included two models: the Chunky Mule and the Beach Slide. Both featured padded uppers and thick soles, built for easy wear and designed with oversized proportions. Bieber’s longtime preference for comfort-first silhouettes appears throughout, with the shoes leading that aesthetic.

SKYLRK by Justin Bieber Sells Out at Launch
Courtesy of Instagram, @skylrk

SKYLRK’s accessories followed the same inflated design language. The Upside Down sunglasses arrived with bubble lenses and thick frames, extending the exaggerated look into eyewear. Beanies kept the headwear casual and color-matched to the other items.

Courtesy of Instagram, @skylrk

On the apparel side, the collection offered hoodies and tank tops with simple construction and soft textures, presented in the same bright tones as the rest of the lineup. The full drop maintained cohesion through both palette and proportion, establishing a clear brand identity from the start.

SKYLRK by Justin Bieber Sells Out at Launch
Courtesy of Instagram, @skylrk

Bieber has already teased what’s next. On Instagram, he shared a close-up of a SKYLRK-branded phone case. The case features a soft-touch finish in a bright pastel tone, consistent with the brand’s color story. While no official release date has been confirmed, the post signals that more product drops are on the horizon.

 

View this post on Instagram

 

A post shared by Justin Bieber (@lilbieber)

While the collection sold out fast, Bieber’s team has not confirmed if a second release will follow. For now, fans can watch SKYLRK’s Instagram and website for restock announcements and future launches.

Tags: AccessoriescelebscollectionsFashion Newsjustin biebermenswearSKYLRKWomenswear
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