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Drake’s OVO Teams Up with Alpha Industries for FW25 Capsule

Drake’s OVO brings a modern sensibility to Alpha Industries’ rugged military icons in a new seasonal collection.

October 14, 2025
in Ad Campaigns, Capsule Collections, Fall Winter 2025 Campaigns
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Drake’s OVO x Alpha Industries FW25 Capsule
Courtesy of OVO x Alpha Industries

Alpha Industries and Drake’s OVO introduce a Fall Winter 2025 capsule that unites function and sophistication. The partnership builds on Alpha’s reputation for durable military silhouettes while integrating OVO’s polished street aesthetic, creating pieces that reflect the strengths of both brands.

Courtesy of OVO x Alpha Industries

The collection centers on Alpha’s archival designs, offering reworked versions of its most recognizable outerwear. The CWU-45/P Bomber Jacket anchors the release, presented in Black and Rep Blue, with premium washes and updated fits that refine its utilitarian design. Alongside it, the ALS/92 Liner appears in Black and OG Green, maintaining its rugged military foundation while delivering a modern finish suited for urban wear.

Drake’s OVO x Alpha Industries FW25 Capsule
Courtesy of OVO x Alpha Industries
Courtesy of OVO x Alpha Industries

Alpha and OVO extend the capsule beyond outerwear to include garment-dyed essentials designed for everyday use. The lineup includes hoodies, crewneck sweatshirts, fleece pants, and T-shirts, all crafted in a unified palette of Olive Green and Blue Nights. Each piece carries a relaxed feel, emphasizing wearability without losing detail. The Garment Dye Owl T-Shirt stands out with OVO’s mascot, an emblem of the label’s distinct identity.

Drake’s OVO x Alpha Industries FW25 Capsule
Courtesy of OVO x Alpha Industries

Accessories complete the collection, underscoring the same attention to form and utility that defines both brands. The co-branded Key Clip and the Watch Cap arrive in Rep Blue and OG Green, echoing the tones of the apparel while serving as functional additions to the capsule.

Courtesy of OVO x Alpha Industries

Alpha Industries x OVO represents a meeting point between military precision and modern culture. It demonstrates how archival garments can evolve while retaining their core identity, reshaped through updated materials and subtle design refinements. The Alpha Industries x OVO Fall Winter 2025 collection is available now online at Alpha Industries and through select retailers.

Tags: ad campaignscapsule collectionscollaborationsdrakeFW25OVO
Jana Kostic

Jana Kostic

Jana Kostic is an Editor at DSCENE Publishing, holding a Master’s degree in Electrical and Computer Engineering from Belgrade. Contributing across DSCENE, MMSCENE, and BeautySCENE, she covers daily news and editorial features.

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