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Sergio Rossi Appoints Paul Andrew as New Creative Director

Sergio Rossi Appoints Paul Andrew as New Creative Director

July 24, 2024
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Sergio Rossi Appoints Paul Andrew as New Creative Director

The Esteemed Italian Footwear Brand Welcomes Andrew's Visionary Leadership for a Bold New Era

July 24, 2024
in Fashion, Shoes
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Courtesy of Sergio Rossi-Sergio Rossi Appoints Paul Andrew as New Creative Director

Sergio Rossi has officially announced the appointment of Paul Andrew as their new Creative Director. This decision marks a significant chapter for the Italian luxury footwear brand, known for its exquisite craftsmanship and elegance. Paul Andrew’s arrival heralds a fresh and innovative direction for Sergio Rossi, promising to infuse the brand with his distinct vision and forward-thinking design ethos.

Paul Andrew is recognized as a leading voice among the new generation of design talent. His career has been shaped by his tenure with prestigious fashion houses including Donna Karan, Calvin Klein, Narciso Rodriguez, and the legendary Alexander McQueen. These experiences have honed his aesthetic sensibility and technical expertise, positioning him as a formidable force in the footwear industry. His unique approach to design, characterized by a harmonious blend of innovation and tradition, has earned him widespread acclaim.

In 2013, Andrew launched his eponymous collection of women’s footwear, which quickly garnered critical and commercial success. The line’s expansion to include men’s footwear further demonstrated his versatility and keen understanding of contemporary fashion needs. His groundbreaking designs earned him the CFDA/Vogue Fashion Fund award in 2014, making him the first shoe designer and the youngest brand to receive this prestigious accolade. This recognition cemented his reputation as a visionary in the world of luxury footwear.

Andrew’s tenure at Salvatore Ferragamo began in 2016 when he was appointed Design Director for women’s shoes. His innovative approach and the resounding success of his collections led to his promotion to Women’s Creative Director just a year later. By 2019, Andrew had made history by becoming the Creative Director of all Ferragamo product categories, a role not held since the brand’s founder. His time at Ferragamo was marked by a series of successful collections that balanced daring creativity with practical craftsmanship.

Sergio Rossi’s appointment of Paul Andrew signals a bold new era for the brand. Andrew’s work is renowned for its daring yet pragmatic nature, striking a delicate balance between avant-garde design and traditional handmade craftsmanship. His ability to innovate while respecting the heritage of the brands he helms makes him an ideal fit for Sergio Rossi, a label synonymous with luxurious and meticulously crafted footwear.

Paul’s vision is expected to breathe new life into the brand’s collections, appealing to both loyal customers and a new generation of fashion-forward individuals. The fashion world eagerly anticipates the debut of Andrew’s first collection for Sergio Rossi, confident that his leadership will usher in a  transformative era for the esteemed Italian footwear house.

 

Tags: designersFashionFashion News
Anastasija Pavic

Anastasija Pavic

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