Ferragamo Spring Summer 2025 collection introduces the Soft-bag, a modern evolution of an archival design envisioned by Creative Director Maximilian Davis. This reinterpreted accessory balances structure and fluidity, creating a sculptural form that responds to movement and light. Designed with pleated sides and a rounded silhouette, the bag plays with dimension, shifting as shadows and reflections interact with its surface.
BAGS
Davis refines the archival inspiration by introducing a curling effect, achieved through a metal piercing detail that finishes in two distinct hooks. This element enhances the volume, making the Soft-bag both tactile and visually dynamic. Its adaptability defines its function, offering a shoulder strap for versatility and double handles that fold inside, transforming it into a sleek pouch.
The Soft-bag emphasizes touch and texture through carefully selected materials. Semi-glossy nappa leather enhances its supple nature, while suede introduces a velvety feel, reinforcing Ferragamo’s craftsmanship. These materials elevate the design, ensuring that the bag maintains its fluid structure while remaining practical for everyday use.
Ferragamo presents the Soft-bag in three sizes, catering to different needs and styling preferences. The color palette aligns with the season’s ready-to-wear collection, featuring shades of black, concrete, brick, natural, and pink. Each hue enhances the bag’s sculptural quality, making it a defining piece within the Spring Summer 2025 collection.
Maximilian Davis prioritizes adaptability in the Soft-bag’s construction, ensuring that it transitions effortlessly between different styles. The ability to fold the handles inside allows the bag to function as a structured carryall or a more compact pouch, adapting to various settings. This versatility extends to its silhouette, which shifts depending on how it is carried, emphasizing movement and fluidity.
Ferragamo’s attention to craftsmanship plays a crucial role in the Soft-bag’s execution. The integration of pleated detailing and a carefully sculpted structure showcases Davis’s precision in modernizing the archival design while maintaining the house’s legacy of artisanal excellence.
The Soft-bag is available at Ferragamo boutiques and online at ferragamo.com, offering a refined yet functional accessory that aligns with the house’s Spring- Summer 2025 vision.
