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STYLE REPORT: SKECHERS OG D’LITES SPRING SUMMER 2018

Skechers D'Lites

Skechers is one of the footwear staples making a massive comeback this season. The brand has re-introduced the D’Lites shoe after almost two decades since its creation. The chunky “dad” sneaker has become one of fashion’s “must-have” trends of the season. With a new modern silhouette and fresh approach, the Skechers OG D’Lites has been able to compete with luxury brand’s version of the “chunky” “dad sneaker. Through eye-catching design and creative marketing, the shoe has become one of the label’s hottest seller.

BROWSE THE LATEST SNEAKERS STORIES

The brand enlisted top model Nina Marie Danieleone of D’SCENE cover stars – as the face for their new campaign. The campaign now available globally in Skechers stores was photographed by Jhanelle Castillo and marks a new chapter for the brand’s marketing strategy. In charge of the eye-catching illustration was talented Artist and Illustrator John Massè.

Scroll down for a closer look of the updated D’Lites sneaker.

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Skechers D'Lites Skechers D'Lites Skechers D'Lites Skechers D'Lites Skechers D'Lites

Photographed by Jhanelle Castillo
Creative Direction Lindsey Clarke
Illustration John Massè

Fan of chunky sneakers – check out MMSCENE magazine’s top 10 chunky sneakers for more inspiration.

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