Fashion designer Virginie Viard unveiled her first solo collection for Chanel. After working alongside Karl Lagerfeld for over 30 years, Virginie presented her own vision for brand’s future with 2020 Cruise collection, that explores escapade story untouched by time. The collection was presented on Friday, May 3rd, at the Grand Palais that was transformed into a Parisian train station.
“Alongside the iconic black, ecru and white, a brilliant palette of pink, green, blue, fuchsia, mauve and sky clashes with deep bistre and mocha browns, navy and cobalt blues. Pastel hues blend with one another, as foliage printed on a blue or fuchsia background is seemingly caught in mid-air, like a landscape blurred by the speed of a train. Pink and blue sequins fall into line, accumulating like the holes punched into tickets. Embroideries of flowers, sequined or cut from silk, tulle and rhodoid, compose a garden at the heart of which the camellia majestically blossoms.
Comfort and functionality, a rightful simplicity and obvious elegance to come and go in, to travel in, to live in and to be oneself without hindrance. CHANEL’s style rule guides each design in the new Cruise collection. Jackets and wide trousers with double buttons in gabardine or in waxed cotton draw inspiration from workmen’s uniforms. Their variations as hooded trench coats or amply cut coats gathered at the waist are sometimes feminised with a chain belt and a cotton blouse with a large flounced jabot. A modernity accentuated by pointed pumps, two-tone booties with small conic heels and ballerinas in tweed.“
Courtesy of © CHANEL