Designer Virginie Viard presented CHANEL Cruise 2021.22 collection, that was inspired by French poet, playwright, novelist, and filmmaker Jean Cocteau, especially by his Testament of Orpheus film, and his close friendship with Gabrielle Chanel. The collection explores the modernity of Cocteau’s film and the sixties, and it captures the rock spirit. The clean looks are made in two very distinct tones – bright white and deep black. Chanel unveiled the collection on May 4th, with a digital fashion show filmed at the Carrières de Lumières, a former quarry in the village of Les Baux-de-Provence, in the south of France.
Echoing the extreme modernity of Cocteau’s film, I wanted something quite rock. Lots of fringes, in leather, beads and sequins, t-shirts bearing the face of the model Lola Nicon like a rock star, worn with tweed suits trimmed with wide braids, and pointed silver Mary-Janes. A look that recalls as much the modernity of the sixties as that of punk. – Virginie Viard